Head of Marketing

Intelligo · New York City, NY

Company

Intelligo

Location

New York City, NY

Type

Full Time

Job Description

Intelligo is a well funded, post-Series B, B2B SaaS startup with a proven product-market fit on a mission to empower trust and mitigate risk by providing global investors, such as Investment Banks, Capital Allocators (FoF, pension funds, etc.), Private Equity, VC Funds,  and the like with advanced capabilities to run comprehensive background checks powered by artificial intelligence and machine learning.

Our platform, Clarity, is a one-stop platform delivering background checks and continuous monitoring with matchless ease, speed, and accuracy.

Intelligo is looking for a data-driven Head of Marketing to continuously experiment, refine, and fill the top of our sales funnel. This will initially be a team of one: the ideal candidate can think strategically but also roll up their sleeves. This role will work closely with our sales, account management, and product teams and leverage outside consultants where needed, develop, oversee and successfully execute on the company’s marketing strategy.

You will own Intelligo’s brand awareness and lead generation strategies and budget and will be measured on your ability to effectively contribute towards expanding Intelligo’s market share.

What You Will Do
  • You will plan, scope, execute, and have full ownership for Intelligo’s brand recognition, positioning, and marketing strategy and activities for potential and existing customers
  • Work cross functionally with Sales and Account Management teams to build collateral with effective messaging for our different customer groups
  • Develop demand generation and pipeline optimization strategies using a robust B2B Martech stack
  • Maintain and update company Linkedin and website to boost traction and capture leads
  • Content: build and manage an editorial calendar, lead content development for web and social content as well as email marketing campaigns
  • Work closely with the Product team on product marketing and implement GTM strategy for new release
  • Create and measure internal marketing campaigns centered on our value proposition and product launches 
  • Coordinate 2 small customer events and 2 third-party event sponsorships annually
  • Measure, analyze, and report on the effectiveness of channels, campaigns, and performance KPIs, adjust focus based on data, and share learnings with stakeholders
What We’re Looking For
  • 5+ years of B2B marketing experience
  • Exposure to financial services or fintech (Advantage)
  • Proven track record in marketing performance and growth, creating brand recognition in a growing company
  • Insatiable drive to grow the business and reach new markets
  • An inherent creativity, driving unique approaches to Intelligo-specific use cases
  • Sharp analytical skills, ability to harvest company data to create stellar content to drive engagement
  • Metrics-driven mindset and robust intuition, allowing you to implement strategy, track progress, "fail fast," and achieve your goals
  • Experience working with Outreach, Hubspot, Wordpress, Salesforce, Google Analytics GSuite, LinkedIn
  • Relevant academic degree
Comp: $100 to 140k based on location and experience
 

Location:

Flexible Remote/Hybrid model. Please note we are looking for someone on the East coast time zone. 

We have a company office in New York City, headquarters in Tel Aviv, Israel.

What we offer:

  • A competitive compensation and benefits package 
  • 401k, 3% automatic contribution
  • Equity
  • Generous PTO and health coverage

#LI-DNI

Intelligo is proud to be an equal opportunity employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.

Please see our Applicant Privacy Notice here. 

Apply Now

Date Posted

02/21/2023

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