Job Description
- Alignment: Structure OKRs/KPIs for individual and team success that align the marketing org with leadership, product, and salesÂ
- Strategy creation: Craft and develop a comprehensive marketing playbook that guides each brand and product on how to execute flawlessly on a comprehensive strategy, adaptable for their unique product, market positioning, and users.Â
- Build systems for efficient execution: Work with your team, as well as cross departmentally (product, sales, ops), to deliver on your strategies, campaigns, and playbooks in a detail oriented, time conscious, and competitive manner that drives results. Building the systems and processes along the way to most effectively execute.
- Data driven decision making: Analyze market trends, competitor activities, user behaviors, and community involvement to inform and optimize the marketing playbook.
- Leadership & collaboration: Lead, coach, and support a team of top tier marketing and community managers. You should foster a tight and collaborative relationship with sales and product to ensure aligned efforts and foster success for each other.
- Budget management: Propose and own a marketing budget, including the strategic rationale for events, campaigns, and other resources. Delivering data driven reports on the ROI regularly.Â
- Community and marketing advocacy: Be the advocate for community and marketing efforts on a product and organizational level. We want to grow a world class marketing and community team, help us deliver.
- 5+ years of executive or leadership level marketing experience
- 2+ years of experience in a crypto (DeFi preferably), or very related industry
- Ability to use your technical knowledge and deep understanding to collaborate with the technical product and sales team, and convey complex concepts to any audience
- Deep understanding of industry standard tools/tactics: Twitter, Discord, governance forums, IRL events
- High EQ and proven leadership abilities: lead in a way that internally and externally fosters a culture of kindness and industry ethos alignment, while also having high standards for excellence.
- Excellent written and verbal English required
- Risk Labs pay packages include competitive salaries & meaningful token options ($UMA and $ACX). Bonus- you can vote with your $UMA, earn rewards, and grow that amount over time
- Base salaries for this role range from $180k-$210k (USD), but we care about incentivizing this role to grow with us for the long term with meaningful holistic comp packages.
- Will pay in stablecoins or fiat
- Philosophies for a culture that show we care: Take vacation when you need it, family care, training and development (just to name a few)
- 100% remote, which means we encourage you to create the work environment that you thrive in.
- At least two team wide offsites a year
Date Posted
05/24/2024
Views
36
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