Head of PPC Performance
Job Description
Why join us
T.A. Monroe is a B2B agency that prizes science-based frameworks, proof-driven solutions, and doing what works. We grow as a team, love to learn, and believe personal growth is as important as professional success.
Even though T.A. Monroe is based in Florida, USA, this job is remote; hence we are accepting applications from candidates all over the world. Please submit your resume in English only, and apply only if you are fluent in speaking, reading and writing English.
We are looking for a seasoned Head of Paid Search & Paid Social Performance with 5+ years of professional experience in a digital agency space as a manager. You will Lead, Manage and be Accountable for the performance for all clients and across all paid media channels like LinkedIn, Google, Meta & Microsoft Bing Ads. You will lead our highly experienced team.
Responsibilities:
- Performance Ownership
- Take ownership for meeting & exceeding expectations & goals of all clients
- Lead, Manage and be Accountable for creating advertising strategies and tactics for all clients and all channels to meet their marketing & lead generation goals.
- Plan & develop full-funnel & day-to-day strategy for all clients hands-on, and/or using your team, in alignment with their marketing goals.
- Execute & optimize campaigns for all clients hands-on, and/or using your team, in alignment with the approved strategies.
- Lead, Manage & be Accountable for the quality of results & deliverables provided to clients by your delivery team.
- Thought Leadership
- Take ownership of keeping the team's technical expertise updated.
- Serve as the in-house digital marketing subject matter expert staying on top of trends and best practices across all channels.
- Stay aware of the latest platform updates SEM & PPC trends.
- Be a thought leader for the technical team of PPC Specialists, Graphic Designers & Ad Copywriters
- Design & Conduct Knowledge Workshops
- Management
- Lead, Manage and be accountable for automation & productivity of PPC Specialists.
- Ensure Process Adherence in the delivery team.
- Improve work efficiency and lead team communication.
- Provide regular updates, reports about client requests & deliverables for all clients.
- Represent the delivery team in front of senior management.
Qualifications:
- Must have 5 years of experience in a digital agency space as a manager
- Proven track record of successful marketing plans, strategic planning, and campaign execution
- In-depth knowledge of Google Ads, Facebook, LinkedIn and other paid advertising platforms
- Formal Education in Advertising desired, not mandatory
- Working in an Agile Project Management environment is an added plus.
Must Have Soft Skills
- High Attention-to-Detail skills.
- Strong work ethics and positive attitude.
- A tech-savvy proactive mindset, self-starter, self-motivated.
- Excellent verbal and written communication skills.
- Experience working in a high-pressure agency environment
Why You’ll Love Working At TA Monroe
- Fully Remote
- Flexible schedule and time off
- Performance based Bonus
- Belief in the service - our offer solves a huge pain point in the marketplace, and we’re considered world-class at what we do
- Culture is one of our top priorities. You will find a family at TA Monroe.
About the company
We are strategists and thinkers in the digital space. We specialize in helping B2B companies build world-class revenue generation engines. We think of scalability. We’re scientific about profitability. We bring decades of highly specialized marketing, digital strategy, and advertising expertise to our clients.
Our Philosophy
We believe creating sustainable demand delivers better ROI. When it comes to growth marketing, we let science guide us. Our systematic approach thrives on data and is driven by expert strategists. Test & Learn is in our DNA. We bring collective insights from 5,000+ experiments to our clients. We help brands build value.
Date Posted
10/28/2024
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