Head of Public Affairs Agency Partnerships

Applecart was founded in recognition of a challenge: the most influential individuals – executives, investors, policymakers – have historically been the most difficult to access. Large organizations have often spent hundreds of millions of dollars to reach a handful of these people. Applecart’s technology is designed to level the playing field.

Applecart is the leading technology platform creating a new category of “Decision Maker Marketing”. From enterprise sales and corporate communications to government relations and employee engagement, the most sophisticated C-suite leaders use Applecart to manage their brand with business-critical decision makers such as policymakers, investors, CEOs, key employees, members of the media and more.

Traditional digital targeting technology can help organizations reach a mass audience, but it doesn’t really move the needle on critical outcomes. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult. By making this data addressable in a privacy compliant way, Applecart enables clients to market directly to decision makers and those that matter most to them.

A few quick facts about us:

• Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
• Applecart is growing quickly—over the last several years we’ve averaged 122% revenue growth year-over-year.
• Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, and two of the Democratic Party’s most successful pollsters and strategists.
• Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
• Our work has been featured on Morning Joe on MSNBC, Bloomberg and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.

About the Role

As a Head of Public Affairs Agency Partnerships at Applecart, you will grow our digital and public affairs agency-generated business through outreach and management of key agency partners. You will grow our business by leveraging your agency contacts and experience to close deals with existing and new agency partners. You excel in high-energy environments and relish dealing with all the challenges that growth creates. You have experience in agency sales and understand how to navigate the complex agency environment. 

What You’ll Do:

• Develop and execute a strategy to strengthen Applecart’s relationships with our key agency partners in DC (and beyond) with a special focus on prominent digital public affairs firms. 
• Manage outreach to relevant prospective new agencies through compelling and creative strategies.
• Customize compelling proposals that reflect a deep understanding of both the company’s products and the agency ecosystem.
• Own sales lifecycle from lead (or agency) identification --> prospecting --> pitching --> closing --> to handing off the business to the client services team.
• Become an expert in Applecart’s value proposition and product.
• Utilize CRM (Hubspot) system to track activity and manage sales opportunities.
• Research and track developments in agency news and the business world to find business development leads.
• Present and communicate clearly, comfortably, and expertly about the company’s product offerings, verbally and in written form.

Who You Are:

• 7+ years of experience selling to or working with digital public affairs agencies 
• BA/BS from a four-year college or university 
• Prior work experience in relevant media sales and/or with digital agencies
• Experience using Hubspot or a similar CRM
• Results driven with a proven track record of beating quota and revenue-driving results 
• Ability and desire to help grow a new business function and thrive in a fast-paced environment
• Strong organizational skills 
• Excellent written and verbal communication skills; impeccable attention to detail
• Proficiency in Powerpoint and Excel
• Experience producing intuitive, client-ready business memos and decks
• You possess an energetic, upbeat disposition and excellent sense of humor
• History of being a self-starter

This is a hybrid role based out of the Washington, DC metro area: Work from anywhere on Monday and Friday. In office Tuesday through Thursday in our DC office. Expect to spend 3 days each week for the first month in our NYC office for onboarding (travel and lodging will be fully compensated by Applecart).

Compensation:

Our compensation package consists of three components: (i) a base salary, (ii) sales commission paid quarterly in cash, and (iii) generous equity compensation.

The base salary range for this role is between $150,000.00-$250,000.00, based on the candidate's experience and skills relative to the requirements listed in the “Who You Are” section above. The salary range provided is exclusive of a significant amount of compensation that candidates will receive in the form of sales commission (comprises at least 50% of cash compensation for candidates who meet or exceed their sales quota) and equity compensation. The salary range provided for this role is specific to candidates located in the Washington, DC metro area.