[IBM Japan_Technology] Field Marketing Manager/ Field Marketing Speci
Job Description
At IBM work is more than a job β itβs a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better but to attempt things youβve never thought possible. Are you ready to lead in this new era of technology and solve some of the worldβs most challenging problems? If so lets talk.
Your Role and Responsibilities
(Depending on your experience you will be offered the position of Field Marketing Manager or Field Marketing Specialist.)
Job Description
As a Field Marketing Manager or in the case of a Field Marketing Specialist you will work with the Field Marketing Manager to plan devise and execute marketing initiatives to develop new clients for major companies interested in Apptio. We are looking for a person who is willing to grow cooperate and work together with our Field Marketing Manager to develop new clients. The successful candidate will be motivated to grow and thrive in a collaborative team-oriented environment be accountable to numerical targets have experience in a series of marketing activities have a proven track record as a marketer demonstrate effective time management skills and be able to collaborate with relevant internal departments and teams to execute marketing activities. We are looking forward to hearing from you.
What is Apptio?
Apptio an IBM Group company is a leading technology investment management company that supports financial and operational decisions related to Information Technology (IT) multi-cloud FinOps and development resource portfolio management. Apptioβs mission is to create business value from all technology investments. Leveraging the cloud and the Al/ML data engine Apptioβs SaaS solutions provide a clear link between technology investments and business outcomes and ROI. Apptioβs solutions provide cost transparency actionable insights planning and forecasting business value management and showback/chargeback. leader with thousands of customers worldwide Apptio helps business leaders optimize technology costs and accelerate investments in cloud and digital transformation. For more information please visit https://www.apptio.com/ja/.
[Business Details
β PR activities in collaboration with PR agencies and AR activities such as publishing research reports
β Devise and localize product messages as Apptio Japan based on global guidelines
β Reporting on direct mail performance against campaign and quarterly channel goals
β Assist in planning and implementing event-based lead generation programs
β Plan coordinate and execute events for the Apptio user community
β Plan coordinate and execute other event-related logistics
β Attend trade shows and events as needed
β Print and ship sales and event promotional materials
β Create customer case study content Track and manage marketing program activities budgets and invoices through Salesforce Smartsheet and MA tools
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Required Technical and Professional Expertise
For Field Marketing Manager
β 3+ years of B2B project and marketing event management experience preferably in the foreign IT/software industry
β Experience with Salesforce.com ability to create custom reports or aptitude to learn new software quickly
For Field Marketing Specialist
β 1+ years of B2B project and marketing event management experience preferably in the foreign IT or software industry.
β Experience with Salesforce.com ability to create custom reports or aptitude to learn new software quickly
Preferred Technical and Professional Expertise
β Attention to detail and ability to prioritize and organize
β Ability to communicate clearly and directly
β Analytical skills exceptional team player ability to coordinate across groups
β Ability to be self-motivated and proactive
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Date Posted
02/06/2024
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