[IMA] Senior Employer Branding & Communications Specialist

Company Description

Software Mind develops solutions that make an impact for companies around the globe. Operating throughout Europe, the US and LATAM, our diverse team brings together a variety of skills, experiences and perspectives. Tech giants & unicorns, transformative projects, emerging technologies and limitless opportunities – these are a few words that describe an average day for us. Building cross-functional engineering teams that take ownership and crave more means we’re always on the lookout for talented people who bring passion and creativity to every project. Our culture is driven by trust – it embraces openness, acts with respect, shows grit & guts and combines employment with enjoyment.

Job Description

Project – the aim you'll have

Our Employer Branding & Communications Team is on the lookout for a seasoned professional with the drive and expertise to elevate our employer brand. We thrive on innovation, creativity, and teamwork – whether it's launching standout campaigns, producing engaging content for our Development Guilds, or coordinating top-notch events. As a senior member of our team, you’ll play a crucial role in strategizing, leading, and delivering impactful EB initiatives. If you’re ready to leverage your experience, develop creative solutions, and make a meaningful impact, we can’t wait to meet you! 

Position – how you'll contribute

• Strategically lead EB initiatives that enhance our brand, aligning with business goals and improving talent attraction and retention. 
• Coordinate a range of events (meetups, conferences, webinars, talent acquisition drives), including budget management, vendor relations, and logistical oversight. 
• Develop and implement a social media strategy that amplifies our brand across LinkedIn, Instagram, Facebook, and other platforms. 
• Mentor junior team members, providing guidance and sharing best practices to foster team growth. 
• Partner closely with Development Guilds, helping communicate their successes throughout the organization. 
• Design and produce high-quality EB materials, including videos, graphics, and promotional content. 
• Research and analyze industry trends, using insights to continually improve our EB approach. 
• Support operational needs, from logistics to resource allocation, ensuring projects are executed seamlessly. 
• Build and maintain relationships with external vendors, agencies, and partners. 

Qualifications

Expectations - the experience you need

• 3-5 years of proven experience in Employer Branding, Marketing, or Communications, preferably within a tech company. 
• Strong strategic thinking and demonstrated ability to manage complex, cross-functional projects from inception to completion. 
• Advanced social media management skills with successful campaigns 
• Experience in budgeting, planning, and event logistics, including on-site coordination and vendor management. 
• In-depth knowledge of internal and external communications strategies, with proven experience crafting effective messaging for diverse audiences, enhancing engagement, and building a cohesive brand voice. 
• Excellent written and spoken English and Polish (C1 level). 
• Creative and analytical mindset, capable of driving data-informed decisions and measuring success through KPIs. 
• Based in Kraków, with the flexibility to travel as needed and work on-site at least three times a week. 
• Category B driving license and willingness to travel, including managing event setup, packing materials, and coordinating on-site needs. 
  

Additional skills - the edge you have

• Expertise in video production and design tools (e.g., Adobe Suite, Canva, Figma). 
• Prior experience with internal communication platforms (Slack, MS Teams, intranets) and project management tools (e.g., Trello, Asana). 
• Background in mentorship or team leadership, guiding junior colleagues or interns in EB or related fields. 
• Interest in emerging tech trends, with an understanding of the evolving tech industry landscape. 

Additional Information

Position at: Software Mind Poland

Our offer – professional development, personal growth:

• Flexible employment and remote work
• International projects with leading global clients 
• International business trips
• Non-corporate atmosphere 
• Language classes 
• Internal & external training 
• Private healthcare and insurance
• Multisport card 
• Well-being initiatives