Influencer Contractor

**We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

***This is an Independent contractor position 

A day in the life:

• This position is responsible for supporting the work of the Social department with on-time delivery of accurate, effective brand and product materials. The Influencer Contractor is responsible for supporting Influencer production for the client roster. This position is responsible for influencer strategy development, campaign execution and securing coverage. This person also supports creative campaign ideation and compelling communication in an effort to build, maintain and grow a client’s reputation, credibility and brand awareness. Executing on client deliverables such as influencer briefs, campaign agreements and influencer lists are a core aspect of this position. 

Responsibilities:

• Employ AI technologies to enhance and optimize business processes.
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.
• Content Creation: Execute influencer briefs, including copywriting, minimal design, and simple video editing, aligning with the brand's voice and objectives.
• Influencer Research: Identify and research potential influencers and partners for campaigns, building lists and initiating outreach where applicable.
• Brand Tone & Voice: Craft engaging and on-brand copy for influencer campaigns, adhering to best practices for each platform.
• Analytics Monitoring: Regularly monitor influencer performance using analytics tools and make data-driven recommendations to enhance strategies.
• Trend Awareness: Stay updated on the latest social media trends, platform changes, and emerging technologies to inform strategy and content decisions.
• Autonomous Workflow: Manage workload efficiently, working independently to ensure tasks and projects are completed on time and in line with client or brand objectives.

Role Requirements:

• 2+ years of experience in influencer marketing (agency experience preferred) 
• A-Z Programming: Responsible for the ideation, management and completion of influencer programming A-Z, ensuring activations are aligned with client goals and messaging.
• Influencer Communications: Proficient in identifying, vetting and slating influencer talent and creators for campaigns. This is inclusive of negotiating, communicating deliverables, seeing the partnership through from execution to completion, and assisting with reporting on performance.
• Deliverable Capabilities: Ability to draft campaign materials and assets such as campaign creative briefs, agreements and various client communications.
• Industry Awareness: Possesses strong foundation of influencer relationships and a firm understanding of all possible activation verticals, categories and social channels. This understanding includes, but is not limited to, traditional influencer, ambassador programming, performance influencer and high-volume seeding. 
• Autonomous Execution: Able to work efficiently in a fast-paced environment, juggling multiple deliverables at a given time without constant supervision.

Key Performance Indicators (KPIs)

• Complete tasks with 100% on time delivery and accuracy.
• Understands all strategies of deliverables assigned and can execute on 100%.

Most Important Things (MITs)

• Accountability.
• Accuracy & QA.
• Expectation Setting & Communication.