Integrated Marketing - Entertainment Summer Intern

Authentic Brands Group · New York City, NY

Company

Authentic Brands Group

Location

New York City, NY

Type

Full Time

Job Description

Who We Are

Authentic is a global brand development, marketing and entertainment platform.  Authentic elevates and builds the long-term value of more than 50 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. We are a Lifestyle and Entertainment platform comprising value-driving business models and global brands.  Authentic creates sustainable revenue streams through brand development, strategic partnerships and digital innovation.

 Why Authentic

 You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.

What you’ll do

The Integrated Marketing - Entertainment Summer (June-August) internship is ideal for college students who are enthusiastic about entertainment and marketing. This internship will provide an opportunity to work in a fast-paced environment among industry experts and will offer the tools to develop key skills in communications, marketing and relationship management.

What you’ll be working on

  • Market Research Project: Collect and analyze data about the customer experience and marketing trends 
  • Campaign Project: Conceptualize a campaign or collaboration for a brand of your choice.
  • Source influencers for all brand’s master influencer lists and brainstorm influencer campaign ideas
  • Research social media trends and features to utilize in partner content and organic content
  • Assist with content shoots and copy for Neil Lane and Shop Thalia Sodi calendars
  • Particiapte in software and tool training

Must Haves

  • Undergraduate/graduate student
  • Able to work up to 20 hours per week
  • Able to work onsite in our NYC office
  • Major in journalism, communications, public relations, marketing or digital media
  • Excellent written and verbal communication
  • MS Outlook, Word, PPT, Excel proficiency
  • Analytical thinker who is self-motivated and able to multi-task
  • Collaborative and able to thrive in a high-paced environment

Primary Location Salary Range:

The hourly rate for an undergraduate student intern in New York is $16.
The hourly rate for a graduate student intern in New York is $20.

 

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact [email protected]

To access Authentic' s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here:

https://www.authentic.com/privacy-policy

Apply Now

Date Posted

03/09/2024

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