Integrated Marketing - Entertainment Summer Intern

Authentic Brands Group · New York City, NY

Company

Authentic Brands Group

Location

New York City, NY

Type

Full Time

Job Description

Who We Are 

Authentic is a brand development, marketing and entertainment company, which owns a portfolio of global media, entertainment and fashion lifestyle brands.  Authentic elevates and builds the long-term value of more than 40 consumer brands and properties by partnering with best-in-class manufacturers, wholesalers and retailers. We are committed to transforming brands by delivering compelling product, content, business and immersive experiences. We create and activate original marketing strategies to drive the success of our brands across all consumer touchpoints, platforms and emerging media. 

Why Authentic

The mission of Authentic is to evolve, transform and reimagine global brands through innovative business models, powerful storytelling, compelling content, and immersive experiences.  Working at Authentic isn't like working at other companies. Let's chat if you're creative and hungry to drive ideas into action. We work with some of the brightest minds in retail, marketing, licensing, legal and more.  Join us in working toward our mission.  #WeareAuthentic

What you’ll do

The Integrated Marketing - Entertainment Summer (June-August) internship is ideal for college students who are enthusiastic about entertainment and marketing. This internship will provide an opportunity to work in a fast-paced environment among industry experts and will offer the tools to develop key skills in communications, marketing and relationship management.

What you’ll be working on

  • Market Research Project: Collect and analyze data about the customer experience and marketing trends 
  • Campaign Project: Conceptualize a campaign or collaboration for a brand of your choice.
  • Source influencers for all brand’s master influencer lists and brainstorm influencer campaign ideas
  • Research social media trends and features to utilize in partner content and organic content
  • Assist with content shoots and copy for Neil Lane and Shop Thalia Sodi calendars
  • Particiapte in software and tool training

Must Haves

  • Undergraduate/graduate student
  • Able to work up to 20 hours per week
  • Able to work onsite in our NYC office
  • Major in journalism, communications, public relations, marketing or digital media
  • Excellent written and verbal communication
  • MS Outlook, Word, PPT, Excel proficiency
  • Analytical thinker who is self-motivated and able to multi-task
  • Collaborative and able to thrive in a high-paced environment

 

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact [email protected]

To access Authentic' s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here:

https://www.authentic.com/privacy-policy

Apply Now

Date Posted

03/03/2023

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