Integrated Marketing Manager

Pinterest · USA

Company

Pinterest

Location

USA

Type

Full Time

Job Description

The Pinterest Business Marketing team is composed of highly skilled marketing generalists able to flex with equal strength among marketing strategy content strategy project management cross-functional team leadership industry thought leadership event planning and creative oversight. Most importantly we are able to capture hearts and minds with engaging inspirational work that drives business impact. Expect to roll up your sleeves grow quickly pivot often and learn a ton.

In this role as an Integrated Marketing Manager you will be responsible for developing and executing comprehensive marketing strategies that leverage a variety of channels to drive awareness engagement and growth. You will work closely with cross-functional teams including experiential design content and sales to create and execute effective marketing activations and campaigns that align with business objectives.

What you’ll do:

  • Develop and execute U.S. integrated marketing programs across multiple channels including email social media content marketing paid advertising events and sales content.

  • Own U.S. success stories strategy development and execution (with writing support).

  • Collaborate with cross-functional teams to develop strategy messaging creative assets and marketing materials that resonate with target audiences.

  • Conduct market research and analysis to identify trends insights and opportunities for growth.

  • Manage the company’s brand and ensure all marketing efforts align with brand guidelines and values.

  • Measure and analyze the effectiveness of marketing activations and adjust strategies as needed to achieve business goals.

  • Manage budgets timelines and resources to ensure successful execution.

  • Build and maintain proactive relationships with key stakeholders and external partners.

  • Stay up-to-date with the latest marketing trends technologies and best practices.

What we are looking for:

  • 6+ years of experience in marketing with at least 3 years in a B2B role.

  • Bachelor’s degree in a relevant field such as marketing or equivalent experience.

  • Experience in integrated marketing with a proven track record of developing and executing successful activations across a variety of activation types (i.e. executive engagement event planning campaigns).

  • Experience executing across digital marketing channels including email social media content marketing and paid advertising.

  • Exemplary project management skills with the ability to manage multiple projects simultaneously.

  • Excellent communication skills with the ability to collaborate with cross-functional teams and communicate effectively with stakeholders at all levels.

  • Solid analytical skills with the ability to measure and analyze marketing campaign effectiveness.

  • Ability to work independently and thrive in a fast-paced dynamic environment.

Relocation Statement:

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

In-Office Requirement Statement:

  • We let the type of work you do guide the collaboration style. That means we're not always working in an office but we continue to gather for key moments of collaboration and connection.

  • This role will need to be in the office for in-person collaboration 1-2 times per half and therefore can be situated anywhere in the country.

#LI-REMOTE

#LI-JB2

Apply Now

Date Posted

09/01/2024

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