Integrated Marketing Manager, Contract

As the Integrated Marketing Manager (Contractor), you will play a critical role in our marketing team, responsible for creating and executing integrated marketing campaigns that align with our account-based go-to-market strategy. Your primary objective will be to generate pipeline, nurture leads, and drive revenue by orchestrating campaigns across the entire marketing funnel. This role requires a self-starter with a creative mindset, strong data-driven decision-making skills, and exceptional attention to detail. This is a full-time,  4+ month engagement.

This is a hybrid position that requires at least 1 day a week (Tuesday - Thursday) in our San Francisco HQ

• Develop and execute integrated marketing campaigns that align with our account-based go-to-market strategy
• Set clear and measurable campaign goals and KPIs, and create accurate forecasts to evaluate campaign success
• Communicate the marketing strategy, campaign plans, and results effectively to cross-functional teams
• Work with Solutions Marketing and Content to recommend and create assets for campaigns that resonate with target accounts and personas
• Collaborate closely with the sales team to establish campaign playbooks, ensure alignment, and provide necessary assets and training to enable sales success
• Utilize data-driven insights to optimize campaign performance and adjust strategies as needed
• Measure and report on the success of marketing campaigns, providing regular updates to leadership and stakeholders
• Pay meticulous attention to detail in campaign execution and analysis

• BA/BS in Marketing, Business, or another related field
• 5-8 years proven experience as an Integrated Marketing Manager for a B2B revenue organization with a focus on account-based marketing
• Strong data-driven mindset, with the ability to analyze campaign performance and make data-backed decisions
• Proficiency in Salesforce, ABX platforms such as Demandbase or 6sense, and marketing automation platforms such as Marketo
• Excellent communication and presentation skills to effectively convey strategies and results with cross-functional teams
• Consulting, agency, or interim employee experience a plus

• Creative thinker with the ability to craft compelling messaging and content
• Self-motivated, detail-oriented, and capable of managing multiple projects independently
• Comfortable and energized operating in a fast moving organization
• Passionate about our product and working with Enterprise sized businesses
• Intellectually curious and ambitious

• A high degree of trust in your ideas and execution
• An opportunity to partner and collaborate with other talented people
• An inclusive community where you feel welcomed and cared for as a person
• The ability to make an immediate impact helping customers create a great workplace experience
• Support for your personal and professional growth

#LI-Hybrid

If this kind of work sounds interesting, we'd love to hear from you! We're open to all backgrounds and levels of experience, and we believe that great people can always find a place. People do their best work when they can be themselves, so we value uniqueness. We never discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.