Integrated Marketing Manager, Reuters

The Integrated Marketing Manager, Reuters is a solution-oriented and a creative leader with the ability to connect marketing strategies to business objectives, finding ways to compellingly communicate value propositions to clients.

About the Role

As our Integrated Marketing Manager, you will:

• Create and deliver best-in-class marketing materials and sales proposals
• Collaborate with sales and internal teams to conceptualize and create custom programs for the company's largest advertising clients across the full set of categories
• Play a key role in managing RFP responses, proactive proposals and custom presentations that deliver innovative ideas to support our client's objectives
• Proactively identify and deliver best-in-class cross-platform activations, experiences, and content ideas to drive growth opportunities
• Articulate strategic ideas via written proposals and presentations that effectively communicate each concept & deliverable
• Partner with Sales (particularly on-the-ground in the US, but virtually across the world), Editorial, Product, Reuters Plus and Marketing to identify and activate new opportunities

Accountabilities:

• Responsible for advertiser positioning and sales collateral
• Create proposals and presentations, utilizing research, key sales points, added value and third-party relationships
• Lead pre/post-sale liaison on Integrated Marketing projects
• Work with Sales teams to understand advertiser/client objectives and deliver compelling marketing programs/proposals that deliver against these needs
• Define and deliver cross-platform programs
• Play central role in client-facing presentations and meetings, particularly in the US
• Develop relationships with key clients

Key Deliverables:

• Arm sales with consistent and powerful selling materials, including presentations, battlecards, competitive intelligence to improve the conversion rate of client proposals
• Assess current sales materials/collateral from Core Pitch to presentations, battle cards, sales campaigns, etc.
• Up-level marketing materials from a visual, narrative and speed to market perspective
• Develop a deep understanding of what the Sales teams' needs are: collateral, objection handling, competitive intelligence, etc. and lead the team to deliver against these
• Gather post-proposal client feedback, identify best practice, standardize and scale to improve output and efficiencies.

About You

You're a fit for the Integrated Marketing Manager role if you have:

• 5+ year Marketing experience, including experience in integrated marketing, Sales business partnership and collaboration
• Proactive and energetic team leader and a player
• Excellent public speaking and communication skills
• Exemplary writing skills
• Proven success in execution of marketing programs from conception to completion
• Excellent design judgment and creativity
• Marketing experience in the Media/Publishing or Content distribution industry
• Solution oriented and optimistic
• Bachelor's degree in Marketing, English, related field, or equivalent experience

What's in it For You?

You will join our inclusive culture of world-class talent, where we are committed to your

personal and professional growth through:

• COVID-19 Response: Currently the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.
• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more
• Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Days Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing
• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters cafe networking
• Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact
• Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

About Reuters

Reuters is the world's largest multimedia news provider. Founded in 1851, it is committed to the Trust Principles of independence, integrity, and freedom from bias. With unmatched coverage in over 16 languages, and reaching billions of people worldwide every day, Reuters provides trusted intelligence that powers humans and machines to make smart decisions. It supplies business, financial, national, and international news to professionals via desktop terminals, the world's media organizations, industry events and directly to consumers.

Reuters: The Real World in Real Time

#LI-AS5

COVID-19 Vaccination Status Information Requirement (US employees only):

Thomson Reuters is committed to ensuring the continued safety of our employees in regards to Covid-19. While vaccination is not required for consideration or employment at this time, to inform our site planning and policies, we require all Thomson Reuters employees to verify their vaccination status upon starting with the Company.

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

Protect yourself from fraudulent job postings click here to know more.

More information about Thomson Reuters can be found on https://thomsonreuters.com.