Integrated Marketing Senior Associate Lottery

• Support execution of integrated marketing campaigns across Lottery products ensuring alignment across Growth Customer Relationship Management Creative and Product teams.
• Take ownership of assigned initiatives end-to-end managing timelines coordinating stakeholders and driving high-quality execution.
• Develop clear and actionable marketing and creative briefs to guide campaign development and ensure consistency across channels.
• Monitor campaign performance identifying trends issues and opportunities to improve results.
• Use data to inform recommendations that optimize campaign performance including customer acquisition cost efficiency and customer engagement.
• Support high jackpot and other key marketing moments through coordination tracking and execution.
• Identify opportunities to improve team workflows by simplifying processes and incorporating automation or AI-driven solutions.

• A Bachelor's Degree in Marketing Communications Business or a related field.
• At least 2 years of experience in digital marketing growth or product marketing within a consumer-facing or product-focused environment.
• Strong organizational and project management skills with the ability to manage multiple competing priorities.
• Comfort working with data tools such as Excel Google Sheets or Tableau and using insights to inform decisions.
• A proactive mindset with a willingness to take ownership and solve problems.
• Ability to operate in a fast-paced ambiguous environment.
• Strong communication skills and the ability to collaborate cross-functionally.

What We Do

It's simple at DraftKings we believe life is more fun when you're in on the action. For that reason we’re committed to responsibly creating the world’s favorite games and betting experiences. We’re developing the most innovative and entertaining real money products and offers; to forever transform how people experience sports; to be a fully vertically integrated sports betting operator. It's our ultimate goal to build the best most trusted and most customer-centric destination for our players. We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets developing cutting-edge products and shaping the future of responsible gaming.

Why Work With Us

Here “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth help us win as a team and create unforgettable moments for our customers. Ready to own what’s next?

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