Lead Generation Specialist - USA & Canada (Recruitment Industry)

In this role, you will be responsible for generating, qualifying, and nurturing leads to support business growth in the recruitment and staffing domain across North American markets.

• Research and identify potential client companies using platforms such as LinkedIn Sales Navigator and job boards
• Conduct market research to uncover new business opportunities across industries and regions in the USA and Canada
• Qualify leads based on company size, hiring needs, and alignment with recruitment services
• Execute cold outreach campaigns via email, LinkedIn, calls, and other digital channels
• Build and maintain relationships with HR professionals, talent acquisition teams, and decision-makers
• Schedule meetings and hand over qualified leads to recruitment or sales teams for further engagement
• Collaborate with internal teams to refine targeting strategies and improve lead quality
• Track, analyze, and report on lead generation performance and conversion metrics
• Continuously optimize outreach strategies based on data-driven insights

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Requirements:

This position requires strong experience in lead generation or business development, ideally within recruitment or staffing environments, along with excellent communication and research skills.

• Minimum 2 years of experience in lead generation, business development, or a similar role
• Experience in recruitment or staffing industry is highly preferred
• Strong familiarity with B2B outreach and sales processes
• Proficiency with lead generation tools such as LinkedIn Sales Navigator and similar platforms
• Excellent written and verbal communication skills
• Strong organizational and time management abilities to handle multiple campaigns
• Ability to engage and build relationships with senior stakeholders and decision-makers
• Analytical mindset with ability to track performance and optimize outreach strategies
• Self-motivated, proactive, and target-driven approach

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Benefits:

• Flexible work arrangement (Pune-based or remote option available for the right candidate)
• Opportunity to work with international markets (USA & Canada)
• Exposure to the recruitment and staffing industry across multiple sectors
• Performance-driven environment with clear growth opportunities
• Collaborative work culture with recruitment and sales teams
• Competitive compensation aligned with experience and results
• Hands-on experience with modern B2B lead generation tools and strategies
• Opportunity to directly contribute to business expansion and client acquisition