Lead Strategist

We are looking for a curious and hungry Lead Strategist with a knack for problem solving, a commitment to quality, a collaborative leadership style, and a passion for work that matters. This person will lead teams of strategists and designers to bring brand and innovation solutions to life with clarity, emotion, and integrity. This confident, yet humble individual will be responsible for managing client relationships, and accountable for driving the efficiency and effectiveness of the work. They will work across clients, categories, and challenges, wielding and honing their ability to connect the dots, build compelling narratives, and inspire clients to action progress.  

This role is located in the US, in New York City, Richmond, or Los Angeles. 

TYPICAL ACTIVITIES + EXERCISES:

Lead strategists are the engines of SYLVAIN, responsible for leading teams and the integrity of our working engagements from start to finish. Below are several types of projects or activities a Lead Strategist may be asked to lead. Applicants should have 6+ years experience in some or all of these areas; innovation, consulting, creative, or start-up environments are preferred.

• Product and Service Innovation
  Identifying new product opportunities and developing the case for their successful implementation (i.e. consumer deep-dive, competitive analysis, concept writing, market sizing, go-to-market thought-starters, etc.).
• Brand Strategy
  Developing new to the world company visions and brand propositions, as well as the point of view on how they should come to life (through positioning, language, design, marketing, etc.). 
• Cultural Analysis
  Identifying and explaining emerging trends and relevant cultural examples across a variety of categories (ie, technology, finance, food and beverage, etc.), with clear implications for the work.
• Consumer Insight
  Conducting primary research in order to better understand consumer needs, and translating learnings into compelling, actionable insights. 
• Landscape Analysis
  Digging deep into the competitive landscape to identify best practices, traps, and white space opportunities. 
• Client and Consumer Workshops
  Planning and leading client and consumer worksessions across a variety of subject matters, and project categories. 
• Product and Service Blueprints
  Designing a blueprint for the development of a new product or service. Leveraging research and mapping insights in order to design a simple and seamless user flow.
• Impact-Centered Outputs
  Above all, advocating for actionable strategic thinking, with a focus on driving positive business, consumer, and social impact.

CANDIDATE CHARACTERISTICS 

We are looking for someone to join our team of misfits who is a... 

• Convicted problem solver
• Egoless collaborator   
• Empathetic thinker 
• Creative ideator
• Scrappy self-starter 
• Culture junkie 
• Clear communicator 
• Innovative storyteller 
• Well-rounded generalist 
• Adaptable team player