Lifecycle Marketing Manager

Top responsibilities:

• Develop, manage, and optimize promotional & product email, push, and web campaigns
• Manage strategy for key consumer lifecycle segments, ensure business objectives are met across different products and across local markets across OKX
• Analyze campaign performance to provide actionable recommendations to the marketing & product strategies based on performance
• Oversee marketing campaigns from start to finish: You will design experiments, develop campaign strategy, and drive execution of the campaign.

You’d be a great fit if you have the following skills:

• 5+ years of lifecycle marketing experience, ideally with a mix of big corporate & startup experience
• Can manage campaigns & programs from concept through execution. Skilled at strategy and execution.
• Experience with AB Testing & experiment development.
• Are a strong collaborator. Can work closely with teams across the organization

What makes you stand out from the rest:

• Strong eye for design
• Crypto experience or a willingness to learn
• Appetite to expand growth skills in email, push, or web marketing
• Located or willing to relocate to the Bay Area