Lifecycle Marketing Manager, Consumer

About Ethos

Ethos was built to make it faster and easier to get life insurance. Our approach blends industry expertise, technology, and the human touch to find you the right policy to protect your loved ones. Using predictive analytics, we are able to transform a traditionally 15-week process into a modern digital experience for our users.

Our investors include General Catalyst, Sequoia Capital, Accel Partners, Google Ventures, Jay-Z, Kevin Durant, and Robert Downey Jr. We are listed in Forbes’ Top 50 Fintechs of 2020.  And for exciting news about our growth check out Life-Insurance Startup Ethos Valued at More Than $2 Billion. We are scaling quickly and looking for passionate people to protect the next million families.

About the Role

We are looking for a Lifecycle Marketing Manager to join our small, but mighty Lifecycle Marketing team. In this role, you will have the opportunity to work on a growing team that’s responsible for delivering communications and making an impact every day. You will work closely with a variety of stakeholders to help with project intake, strategies, and implementation of re-engagement marketing initiatives across the consumer and partnership customer lifecycle. The ideal candidate should have experience building engaging, data-driven marketing campaigns in a results driven environment, have proven success in improving key metrics, provide continuous innovation, all with a highly empathetic, customer-centric mindset. 

If you are creative, data-driven, and love working in a fast-paced startup environment, we want to meet you.

To thrive in this role, you are

• Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities
• Partner with a variety of stakeholders and resources from the partnership, product, design, sales, customer experience, and analytics teams to develop and deliver on multi-channel marketing strategies that help accomplish larger company goals.
• Monitor campaign performance and implement improvements to increase engagement and conversions.
• A track-record of demonstrable business results through testing and deploying effective marketing campaigns across different channels
• Understand and optimize email deliverability to refine our program and maximize inboxing
• Experience with A/B testing, messaging, and post-campaign analysis
• Excellent project management and communication skills with the ability to balance rigorous attention to details with swift execution
• Ability to thrive in a fast-paced, collaborative team environment

We’d love to hear from you if you have

• 3+ years of relevant work experience in customer marketing with an emphasis on personalization and experimentation, with the ability to learn new technologies, products, or systems quickly
• Excellent written and verbal communication skills
• Experience with HTML, CSS, and marketing automation systems
• Proven ability to analyze campaign performance, problem solve, and implement improvements
• Proven ability to lead multiple projects, prioritize and deliver against changing priorities, multiple stakeholders, and aggressive deadlines.

Everyone is welcome at Ethos. We are an equal opportunity employer who values diversity and inclusion and look for applicants who understand, embrace and thrive in a multicultural world. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Pursuant to the SF Fair Chance Ordinance, we will consider employment for qualified applicants with arrests and conviction records.

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