Manager, Advanced Analytics B2C (Quantitative Market Researcher)

WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS

Known is a modern marketing company engineered for the unprecedented opportunities and challenges facing marketers today. We are about 500 people strong, pairing PhD data scientists with award-winning creatives, strategists, engineers and expert research teams to produce some of the most innovative and cutting-edge creative work in culture. We believe that when creative truly collaborates with science, strategy, and technology, amazing things can happen. 

Our clients span the leading brands in finance, technology, media, CPG, real estate, and many other categories. These partnerships have earned us multiple awards and recognition: Emmys, Clios, Effies, Cannes Lions Awards, ProMax Agency of the Year, and most recently, Digiday’s Most Innovative Media Agency.

We couldn’t create this award-winning work without seeking out and hiring the best talent. What does it mean to be a Knowner? We are curious innovators, knowledge-hunters who are constantly challenging ourselves to do better and be better for our clients, for our team and for our world at large. Our offices around the U.S. are open and while most of our people work in a hybrid setting, we are a distributed workforce with a number of Knowners working remotely.

Our Strategy team is at the heart of Known’s mission to bring ground-breaking customer insight, strategic consulting, media planning/buying and creative work to our clients.

BUT ENOUGH ABOUT US, LET'S TALK ABOUT YOU

As a Research Manager, you will lead projects end-to-end and be empowered to bring your stature as a marketing expert to client engagements. As you get opportunities to build relationships with our most important clients, we want you to ultimately become the person they think about when they think about Known.  

You will be well-supported as you develop as a Manger, reporting to a Research Director who is first and foremost your brainstorming partner and collaborator - for client projects and for your career.

You will also be part of a collaborative team that includes peers at your level, as well as early-career researchers to support you during projects and who will look to you for mentorship. 

This role is right for you if:

• Nothing excites you more than bringing your experience, analytical skills, and creativity to solve challenging problems.
• You crave being part of a team that takes on these challenges together and that respects and values the unique perspective that each person brings.
• You are at a stage in your career where you want to explore different exciting paths that your career could take and want to be in an environment that gives you opportunities for exploration.
• You have a passion for Business, Technology, and B2B marketing and products
• Have a drive for identifying and providing strategic insights that matter to stakeholders

WHAT YOU’LL DO

You’ve spent your career so far establishing expertise and authority in a marketing-related field with established analytical skills and now want to be in a role that both leverages what you know and also gives you opportunities to continue growing. Here is some of what you will do in your role:

• Lead client engagements end-to-end
• You will work with Directors at the initial proposal and scoping phases of projects to define the best approach.
• You will own the research design, analysis plan, and reporting/storytelling, with a Director who acts as your partner and sounding board, and a Consultant or Analyst who supports you.
• In many cases, you will present the results of your work to key clients, in collaboration with the Research Director you work with.
• Deliver high-quality work
• You will ensure rigor in design and analysis, and work with your team to deliver compelling presentations that tell a real story and go beyond standard data reporting.
• Mentorship and collaboration
• You will manage and mentor junior researchers throughout the course of a given project.
• You will partner with other members of the strategy team as well as employees in other departments such as data science, creative and client experience, and potentially external vendors, to successfully build and execute your projects.
• Business development
• You will support business development initiatives by maintaining strong relationships with clients and using your insight and expertise to drive organic growth.
• Over time, you will support and eventually lead proposal development alongside the Research Director you work with.

WHAT YOU HAVE DONE/WHO YOU ARE

• You have 4-5 years of quantitative experience at a research firm, consulting agency, or similar company
• You have fluency in talking about strategic marketing problems, a practical understanding of what our clients are trying to achieve, and you have the technical experience to know how best to approach these problems. Specific examples include:
• Early stage market opportunity assessment
• Customer segmentation (e.g., using Latent Class Clustering) and needs assessment
• Feature/needs prioritization to support product development (e.g., using MaxDiff, TURF analysis)
• Pricing/Packaging/Product Portfolio optimization (e.g., using Conjoint)
• Path-to-Purchase research
• Value Proposition development
• Positioning and Messaging research
• Brand Tracking and/or Media Tracking research
• You have superb communication, narrative-building, and presentation skills.
• You have worked in collaborative environments and enjoy working as part of a team.  Experience in mentoring or managing early-career colleagues in a prior role is a plus.
• You have experience in a statistical package such as SPSS, SAS, Q; experience in R and Python is a plus.

SOME OF OUR PERKS

Unlimited paid time off

Long Term Incentive Plan (LTIP)

401k with company matching and no vesting period

Annual bonuses

Vacation bonus

Generous medical plan

Paid parental leave

Charity perk

Company-wide events and retreats

ONE LAST THING TO ASK YOURSELF

All this might sound great, but you’re probably still wondering, “Would I be a good fit for Known?” or “Would Known be a good fit for me?” Our culture is propped up by four values that we aspire to every day: We are one team. We see the good. We never stop learning. There’s always a better way. At Known we are setting out to build something more than just a company. We are building a legacy filled with exceptionally talented people with a kaleidoscope of backgrounds, experiences, and origin stories who feel encouraged and empowered to bring their whole selves to work, and to partner with us in molding and shaping our culture through our values.

Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.

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