Manager, Content Marketing

ServiceTitan · Remote

Company

ServiceTitan

Location

Remote

Type

Full Time

Job Description

Ready to be a Titan?
ServiceTitan is an all-in-one software platform that helps home services companies streamline and grow their business. Founded by the sons of tradesmen who discovered that both of their fathers' professions were vastly underserved by the types of digital tools that were disrupting numerous other industries, ServiceTitan is a truly mission-driven company that takes immense pride in helping contractors become more successful and lead better lives.
The opportunity
As Manager, Content Marketing, you'll help define our voice and tone across the marketing funnel, develop new ways to evangelize SEO, and play a key role in developing ServiceTitan's growth in commercial service management. You'll learn the customer's journey, pain points, and success criteria so you can create compelling content that builds trust and drives action.
You'll collaborate closely with marketing strategy, demand generation, and SEO teams to ensure our content strategy rolls up to overall marketing goals and supports cross-functional initiatives. Plus, you'll work closely with technical subject matter experts from our product teams.
We're looking for a hands-on content creator - someone who can interview, write and edit - with a passion for teamwork and storytelling. Reporting directly to the Senior Content Editor, the ideal candidate is data-driven and has experience owning and optimizing end-to-end content production in a fast-paced startup environment.
What You'll Do:
  • Execute, own and enhance aspects of ServiceTitan's content strategy, consistently experimenting and iterating based on data.
  • You'll learn the customer journey, their pain points, and their success criteria so you can create compelling content that builds trust and drives action.
  • Collaborate closely with marketing strategy, demand generation and SEO teams to ensure our content strategy rolls up to overall marketing goals and supports cross-functional initiatives.
  • Work closely with technical subject matter experts to ensure product feature sets are leveraged throughout the content creation process.
  • Test, report on and improve content's impact at each stage of the funnel. Proactively identify gaps or missed opportunities and adjust strategy accordingly.
  • Continually guide our brand voice and story to match the rapid innovation of our cutting-edge technology.

What you'll bring:
  • 5+ years of experience in content marketing, preferably in a B2B SaaS environment
  • You have excellent communication skills. You're able to effectively communicate strategies, measure and report on progress to peers and leaders alike to gain buy-in and foster a culture of content throughout the organization.
  • You're a great storyteller. You understand that content should be purposeful and succinct, even when dealing with complex subjects. You write clearly and effectively and avoid fluff and jargon.
  • You're flexible. You can shift your writing voice to resonate with different audiences. You're not fixed to a particular tone or style. You're able to seamlessly pivot between projects and priorities.
  • You love to collaborate. You have experience working closely with cross-functional teams to develop new and innovative solutions.
  • You're data and response-driven. You analyze the performance of past copy to improve future copy. You like to run experiments and test new ideas. You don't determine what worked and what didn't by instinct -- you have the metrics to prove it.
  • You understand the critical nature of SEO. SEO is built into your strategic content initiatives, driving organic traffic and marketing results. You are comfortable collaborating with SEO team members to continuously measure performance, iterate and deliver results.

Be Human With Us:
Being human isn't about checking every box on a list. It's about the experiences we have, people we meet, and the perspectives we share. So, if you have the skills but are hesitant to apply because of your background, apply anyway. We need amazing people like you to help us challenge the conventional and think differently about the problems that we're solving. We're in this together. Come be human, with us.
What We Offer:
When you join our team, you're not just accepting a job. You're making a career move. Here's how we'll support you in doing some of the most impactful work of your career:
  • Flextime, recognition, and support for autonomous work: Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more.
  • Holistic health and wellness benefits: Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents), FSA and HSA, 401k match, and telehealth options including memberships to Headspace, Galileo, One Medical, Ginger and more.
  • Support for Titans at all stages of life: Parental leave and support, up to $20k in adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, pet insurance, legal advisory services, financial planning tools, and more.

At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.
Apply Now

Date Posted

11/08/2022

Views

3

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