Manager, Customer Relationship Marketing

Perks & Benefits

• REMOTE FIRST WORKFORCE
• Medical, Dental, Vision
• Employer-Paid basic life insurance (in the amount of $50,000)
• Employer-Paid short-term and long-term disability
• Employer-Paid Wellness Reward Program (go365)
• Employee Assistance Program (EAP)
• 401(k) matching
• Pet Insurance/Discounts
• Remote stipend monthly
• Professional development stipend (up to $500 annually)
• 1 Wellness/Mental Health Paid Day Off
• 1 Volunteer Paid Day Off
• Paid parental leave - 12 weeks of 100% paid leave for birth, adoption or surrogacy for mother or father. 8 weeks for foster leave.
• PTO based on years of service (starting at 136 hours)
• 11 Paid Holidays
• Summer Hours

About the Role

The Manager of Customer Relationship Marketing is responsible for ensuring the health and optimization of our customer and member lifecycle via EWC's owned channels (email, SMS, app, direct mail). This role is essential to EWC as it contributes to the overall strategic development of both loyalty and non-loyalty members by engaging customers throughout their waxing lifecycle.

A Day in the Life

This individual will be responsible for revising and enhancing EWC's customer communications and engagement strategy. They will own lifecycle marketing within owned media channels, making recommendations on creative and messaging cadence. This position will have 1 direct report, Customer Marketing Specialist.

What Sets You Apart

• Demonstrated ability to successfully work in a cross-functional and highly collaborative work environment
• Ability to self-lead and delegate to support multiple projects simultaneously
• Uses resources effectively to generate solutions; takes initiative when resolving problems
• Excellent written and verbal communication and project management skills
• Deep understanding of CRM/data structures and how they work together to create comprehensive and effective customer journeys
  1. Use marketing automation and channel nurturing to engage and convert prospects, customers, and members across their waxing journey
  2. Comfortable with using customer segmentation and data synthesis to accomplish business objectives
• Ability to consult on across the funnel customer journey analysis & execute against data insights (Customer360 data and KPI's including target, conversion, and optimization)

Education and Experience

• 5-7 years of demonstrated experience executing and managing data-driven customer relationship marketing programs

European Wax Center is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, protected veteran status, or any other characteristic protected by law.

This job description is a general description of essential job functions. It is not intended to describe all duties someone in this position may perform. All employees of EWC and operating subsidiaries are expected to perform tasks as assigned by supervisory/management personnel, regardless of job title or routine job duties.