Manager, Digital, Asia
Job Description
Company Description
Join us at Accor, where life pulses with passion!
As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.
By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.
You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!
You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.
Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.
Hospitality is a work of heart,
Join us and become a Heartist®.
Job Description
- Take responsible for driving strategies to improve revenue
performance, optimize channels, improve rate parity, and champion best practices defined by the MEAPAC Digital & E-commerce specialist teams. - Take responsible for providing expert support to hotel teams, and you will serve as the foremost advocate for digital and e commerce excellence throughout the perimeter of countries.
- Drive consistent application of regional and global digital and e commerce standards implemented across the portfolio of hotels.
- Collaborate with Commercial Performance teams to plan annual campaign and activation needs
- Support hotels in developing Digital marketing strategies, including support on budget preparation.
- Support hotels to improve Digital marketing practices, advocating for the use of Property Commercial Audits and action plans.
- Ensure that all hotels within the region adhere to digital best practices established by the Digital & E-Commerce Specialist team in MEAPAC.
- Deliver Digital & E commerce training programs to educate and empower relevant stakeholders across the region, including property level teams.
- Develop talent and expertise across the in hotel Digital teams .
- Partner with RM team teams to review hotel pricing strategies that align with Accor's overall strategy, and support on ensuring rate parity across distribution channels.
- Serve as the primary point of contact and support for hotels regarding OTA marketing activations
- Monitor and assist in ensuring Rate parity together with the Revenue Director/Manager throughout all distribution channels
Qualifications
- A bachelor's degree in a related field
- Minimum 5 years' experience in Digital performance role
- Flexibility to travel within the Asia region
- Strong communication skills in English and Thai are essential for this role.
- Strong communication skills across functions, teams, and geographical hubs
- Strong understanding of current digital marketing concepts and trends
- Balancing the diverse needs and priorities of different hotels and stakeholders within the region, while adhering to Accor's global digital and e commerce standards.
Additional Information
- This position will be based in Bangkok
- Develop your talent through Accor’s learning programs.
- Opportunity to grow within your property and across the world!
- Ability to contribute to the community and make a difference through our Corporate Social Responsibility and Environmental, Social, and Governance (ESG) activities.
Date Posted
12/04/2024
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