Manager of Sportsbook & Customer Retention (Midwest)

Job Description
WELCOME TO THE EMPIRE! Caesars is one of the biggest names in the world of betting and we are striving to become the largest sports betting and iGaming platform across America. We share a passion for sports and iGaming and are industry leaders providing best-in-class service for all our customers.
BEHOLD! Caesars Sportsbook, America's leading sports book provider, has an immediate opening for a Manager of Sportsbook & Customer Retention. The Manager of Sportsbook & Customer Retention is responsible for leading customer retention strategies in the Midwest region by leveraging analytics and best practices.
What You Will Do:

• Plan and coordinate established customer retention strategies across the Midwest region
• In partnership with regional teams, develop monthly promotional calendars and tentpole marketing plans on a local basis driven by corporate priorities, customer feedback, and analytics
• Work together with regional analytics teams to review business performance and develop actionable recommendations for promotions campaigns to optimize spend and yield
• Oversee a team of associates, setting direction on reinvestment and budget
• Implement A/B tests to refine processes and integrate learnings, working with CRM, Technology/Product, VIP, and other departments
• Support project management and state leadership teams in building new state launch roadmaps based on learnings from prior launches and feedback from customer support, field marketing, and other departments
• Coordinate with adjacent marketing functions to integrate approved strategies and recommendations into structured calendars and cadences
• Present key insights, learnings, and financials to leadership and the wider organization
• Create communication strategy outlines for promotional offers by region

Contribute to team development through:

• Making improvements to templates/processes and creating new tools in support of business needs
• Hiring, coaching, developing and mentoring Specialists and Coordinators to ensure best practices become incorporated within the team
• Working alongside others in Digital as well as regional teams to ensure collaboration and best practice sharing
• Lead with methods and actions that are ethical and in full compliance with all applicable laws, regulations, and company policies
• Identify compliance risks and take actions necessary to eliminate or minimize risks
• Champion, within the organization, a commitment to honesty, integrity, and responsible corporate behavior
• Create a compliance culture within the organization and foster an environment where team members feel comfortable reporting potential violations or misconduct

What You Will Need:

• Bachelor's degree in Marketing, Business, Statistics or Sport Management related field required;
• Minimum three years of experience in marketing, consulting, finance, or analytics; sports betting and digital preferred
• Strong communication and organizational skills
• Creative, innovative problem-solving skills
• Ability to develop working relationships with peers and coordinate activities with operating departments
• Ability to analyze competitive information as well as internal financial information and develop plans with measurable results
• Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
• Ability to work in a diverse, fast-paced, deadline-driven environment; capable of coordinating multiple projects simultaneously, prioritizing and flexing to accommodate last minute requests and changes

Physical Requirements:

• Must be able to sit for extended periods of time
• Must be able to type and talk on the phone for extended periods of time
• Regular attendance in the office

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.
Caesars Sportsbook & Casino reserves the right to make changes to the job description whenever necessary.
As a part of Caesars Sportsbook & Casino's employment process, finalist candidates will be required to complete a drug test and background check upon offer acceptance.
About Us
Behold! Caesars Sportsbook is here, and we're proud to be a part of Caesars Entertainment-the number one gaming company in the world with over 80 years of sports betting expertise.
At Caesars Sportsbook, we believe all our Team Members should be treated like Caesars. It's the mantra we were founded on, and the standard that drives us to provide our customers with best-in-class service.
As we continue to Blaze The Trail with our Caesars Sportsbook & Casino app, the expansion of our Caesars Sportsbook retail locations, our World Series of Poker franchise, our William Hill legacy brand, and partnerships with the biggest names in sports and entertainment, we're creating new and exciting opportunities for you to be a part of our empire and make an impact.
Interested in joining the team? Check out our job postings and see what we have to offer, people. And remember-We Are All Caesars!