Manager Private Brand

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Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth.

Job Description:

Education:

• Bachelor's degree in relevant field of study or equivalent years of related work experience required.

Work Experiences:

• 5+ years of retail marketing experience, preferably within project management and brand management

Skills:

• Strong interpersonal, written, and verbal communication skills, with the ability to create thorough documentation and interface effectively with individuals at various levels
• Ability to remain organized, pay strict attention to detail, and meet critical deadlines within a high volume, fast-paced environment
• Excellent time management skills, with the ability to support multiple projects simultaneously
• Capable of working effectively with minimal supervision
• Strong presentation skills, with the ability to independently and effectively lead and administer meetings
• Demonstrated ability to take initiative and operate with a sense of urgency
• Proficient use of Microsoft Office programs, including Word and Excel
• Capable to grow, develop and retain top talent

Responsibilities:

• Leads a team of brand professionals to translate customer insights and analytics into brand strategy briefs and tactical plans to win key selling seasons
• Collaborates with Product Development and Merchandising teams to build go-to-market plans for private brand portfolio
• Manages a diverse roster of influencers and partners to represent brands in partnership with Public Relations, Marketing and Social Media teams
• Drive strategic marketing plans and facilitate execution for all major campaigns and seasons, such as Back to School and Holiday
• Collaborate with cross functional teams to define objectives, strategies, and desired results
• Evangelize brand standards and voice across customer facing marketing and enterprise communications
• Shape brand briefs and projects to elevate overall story while ensuring support of key category initiatives
• Partner with Creative team to deliver a brand consistent look and feel across all touchpoints
• Interface with external agencies and internal cross functional teams to implement integrated marketing programs that drive value for the company and customers
• Constantly analyzes customer and industry trends to stay ahead of evolving landscape of sports and outdoors experiences, norms, competition intelligence, and customer expectations
• Provide regular status reports & communications for key campaigns aligned with department go-to-market planning processes
• Oversees daily operation of the department and its operating budgets and advertising expenses
• Provide post mortem analysis on all campaigns to identify key learnings and best practices for future efforts
• Duties may change; team members may be required to perform other duties as assigned

Physical Requirements & Attendance:

• Acceptable level of hearing and vision to perform job duties
• Adhere to company work hours, policies, procedures and rules governing professional staff behavior
• Regular attendance required
• Up to 10% of travel required, overnight stays as needed
• Ability to work flexible hours such as evening, weekends, and holidays as necessary

Full time

Equal Employment Opportunity

Academy is an Equal Opportunity Employer and does not discriminate with regard to employment opportunities or practices on the basis of race, religion, national origin, sex, age, disability, gender identity, sexual orientation, or any other category protected by law.