Market Analytics and Consumer Insights Manager (Remote)

Thank you for considering a career at Bon Secours Mercy Health!

Bon Secours Mercy Health understands the many complexities of life and healthcare, which is why we are seeking a remote employee to join our team. At Bon Secours Mercy Health we strive to create a better, easier experience for all.

At Bon Secours Mercy Health our commitment to diversity and inclusion helps us better connect to patients, communities, partners, associates and ourselves, so we can fulfill our Mission.

We are seeking a charismatic and skilled Market Analytics and Consumer Insights Manager who shares a passion for excellence in driving results.

As a Market Analytics and Consumer Insights Manager you will be responsible for providing project and strategic analytical support for market and competitive trends. The primary focus is to support Strategy and Marketing efforts through the completion and interpretation of reports, studies, dashboards, and ad-hoc analyses.

Apply today to learn more about joining our team!

Essential Job Functions

• Leverages multiple qualitative and quantitative data sources (e.g., demographics, behavioral, internal data, surveys, and third-party data) to build reports and ad-hoc analyses.
• Uses customer segmentation techniques to guide Marketing in the implementation of targeted consumer matching strategies.
• Compile, validate and analyze data to identify key trends, variances, and opportunities for growth.
• Utilizes primary and secondary research and summarizes data to inform recommendations in a way that supports leaders and accelerates decision-making.
• Generates and disseminates standardized and ad-hoc reports for key decision-makers.
• Works to ensure standard definitions, evaluative criteria, etc. are applied to analyses (e.g., market share, service lines, consumer brand studies, competitive overviews, etc.).
• Analyzes Marketing campaign results to quantify potential return on investment (ROI), validate propensity modeling, and provide consumer segmentation refinement.
• Critical thinking to evaluate market data and create clear and informative reports.

This document is not an exhaustive list of all responsibilities, skills, duties, requirements, or working conditions associated with the position. Associates may be required to perform other job-related duties as required by their supervisor, subject to reasonable accommodation.

Education

Bachelor's degree in Healthcare Administration, Business or Related Field (required)

Master's degree in healthcare administration, Business or Related Field (preferred)

Work Experience

5 years of experience in data reporting and analytics field (required)

Healthcare knowledge, Tableau and PowerBI experience(preferred)

Bon Secours Mercy Health is an equal opportunity employer.

Many of our opportunities reward* your hard work with:

• Comprehensive, affordable medical, dental and vision plans
• Prescription drug coverage
• Flexible spending accounts
• Life insurance w/AD&D
• Employer contributions to retirement savings plan when eligible
• Paid time off
• Educational Assistance
• And much more

*Benefits offerings vary according to employment status

Scheduled Weekly Hours:

40

Work Shift:

Days (United States of America)

Department:

SS Strategy - Administration

All applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, age, genetic information, or protected veteran status, and will not be discriminated against on the basis of disability. If you'd like to view a copy of the affirmative action plan or policy statement for Mercy Health - Youngstown, Ohio or Bon Secours - Franklin, Virginia; Petersburg, Virginia; and Emporia, Virginia, which are Affirmative Action and Equal Opportunity Employers, please email [email protected]. If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact The Talent Acquisition Team at [email protected].