Market Development Manager (Remote)

Work Flexibility: Remote

Who we want:

• Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.
• Hard-Working Winners. Confident, competitive and results-oriented professionals who create a track record of success.
• Dedicated Achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations
• Effective Communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders

What you will do:

Executes brand strategies and identifies new opportunities for assigned products, product lines, lines of business, or on a company-wide campaign basis. Responsible for brand-level development including market analysis, product acquisitions, and brand management. Manages marketing materials to establish product branding and messaging. Develops and implements product education, publication and other promotional activities to communicate product positioning and lifecycle development of products to customers. Applies consumer insight and market research to determine new marketing and product opportunities. May work in partnership with cross-functional teams in linking the brand to efforts by marketing, product marketing, marketing communications or other departments or units within the organization.

Responsibilities:

• Lead the development and execution of local marketing plans with the goal of driving technology awareness and patient activation in a given geography
• Conduct formal business review presentations to both hospital C-Suite and surgeon customers, as well as sales leadership teams
• Utilize market analytics to determine appropriate locations for patient activation & technology awareness campaigns
• Execute integrated marketing campaigns and strategies
• Develop and execute quarterly reporting dashboards for marketing efforts
• Determine appropriate tactics based on market dynamics and investigate new avenues
• Support customer marketing efforts to drive technology awareness & patient education
• Manage a centrally-held budget

What you need:

• Bachelor's degree required
• MBA preferred
• 5 years experience in a marketing, sales or business management role
• Background in hospital marketing or healthcare products highly preferred
• Have a strong virtual presence with customers and sales leaders
• Ability to work collaboratively with sales and cross-functional groups in a team oriented environment
• Persuasive oral and written communication skills; experience dealing with all customer groups and senior leadership
• Strong analytical and project management skills

What We Offer

• A winning team driven to achieve our mission and deliver remarkable results
• Quality products that improve the lives of customers and patients
• Ability to discover your strengths, follow your passion and own your own career

Learn more about Stryker:
https://www.stryker.com/

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.