Market Development Representative

At JustiFi, our purpose is to accelerate potential, specifically the fintech potential of our customers and the professional trajectory of our colleagues. JustiFi, the fintech platform for platforms, enables software companies to monetize white-label fintech products like embedded payments, lending, and insurance faster than ever before.
JustiFi is growing, and we are adding a Market Development Representative (MDR) to our St. Paul team. As an MDR, you will play a crucial role in supporting our sales and marketing teams and contributing to our growth. Your primary responsibility will be to use cutting-edge tools and workflows to identify, research, and categorize prospects for our sales team while supporting marketing with asset support and demand generation. You will manage and maintain our database of leads, ensuring the data is clean, up-to-date, and organized. Your role will also involve content creation, analytics, competitor analysis, market analysis, and marketing support.
Joining us at this stage means you will see and feel the impact of your work every day. If you are someone who thrives in energetic, focused environments and wants to be surrounded by equally driven teammates, our company is the perfect place for you.
Our office is located in St. Paul, MN and this is an in-office position so we are only considering local candidates. 
What you will do in the Market Development Representative role:

• Research and Identification: Researching and identifying potential leads and categorizing them based on various parameters.
• Data Management: Managing and maintaining the database of Marketing Targets, Marketing Qualified Lead (MQLs), and Sales Qualified Leads (SQLs).
• Analytics: Analyzing data related to leads, such as engagement rates, response rates, and conversion rates.
• Supporting Sales Team: Providing the sales team with all the necessary information and tools they need for successful outreach and conversion.
• Market Analysis: Keeping up with industry trends, news, and updates.
• Marketing Support: Assisting in marketing efforts by helping to create and distribute marketing materials, participating in social media efforts, and helping to organize and promote events and webinars.

Experience and qualities for success in the Market Development Representative role:

• Bachelor’s degree in Business, Marketing, or a related field
• 0-2 years of experience in a similar role or relevant internship experience
• Strong ambition and drive to excel in a fast-paced start-up environment
• Curiosity and a desire to learn about fintech, entrepreneurship, sales, marketing, and technology
• High level of accountability and commitment to meeting deadlines.Proficiency in using CRM software and other sales and marketing tools (Experience with Hubspot a bonus)
• Excellent communication and organizational skills
• Creative, resourceful, and detail-oriented
• Self-starter that still thrives in a team environment

At JustiFi, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. Your base pay will depend on your skills, qualifications, and experience.
JustiFi employees also have the opportunity to become a JustiFi shareholder through participation in JustiFi’s Stock Incentive Plan. You’ll also receive benefits including: Comprehensive medical, dental and vision coverage as well as Life and Disability insurance. Additionally, this role might be eligible for discretionary bonuses or commission payments.
Equal Employment Opportunity
We’re proud to be an equal opportunity employer and welcome our employee’s differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Difference makes us better. Join us.