Market Research Lead - Hybrid

Overview

This is a hybrid role, with the expectation that time working will regularly take place inside and outside of a company office.

Together, Silicon Valley Bank and First Citizens offer you the strength and stability of a diversified financial institution with a 125-year tradition of service and the personalized approach of a nimble financial partner.

First Citizens Bank helps personal, business, commercial and wealth clients build financial strength that lasts. Headquartered in Raleigh, N.C., First Citizens has built a unique legacy of strength, stability and long-term thinking that has spanned generations. First Citizens offers an array of general banking services including a network of more than 550 branches in 23 states and commercial banking expertise delivering best-in-class lending, leasing and other financial services coast to coast. Parent company First Citizens BancShares, Inc. (NASDAQ: FCNCA) is a top 20 U.S. financial institution with more than $200 billion in assets.

Silicon Valley Bank (SVB) is seeking an experienced professional to manage market research projects from inception to completion. This is an important role within the Client Insights team, which is responsible for representing the client voice in decision making across the organization.

Responsibilities

This individual will be responsible for:

• Lead all aspects of the research process from scoping to research design, analysis, interpretation of results, and delivery of presentations to support various initiatives in fast-paced environment through close collaboration with teams across the organization. Including, but not limited to:
  • Conducting research using a mixture of research methods, with a particular focus on qualitative interviewing and analysis, to produce actionable insights that inform business strategy.
  • Developing cohesive measurement strategies and methodologies to influence business decision-making processes.
  • Analyzing various sources of data to identify market and competitive trends and insights
  • Translating insights into clear, practical recommendations through creative and compelling presentations

• Represent the client in strategic discussions - inform briefs, development of product and company level narratives, and answer executive-level questions to ensure that action is taken on insights.

The right candidate should be able to cultivate consultative-based relationships and work as a strategic partner to senior leaders, and to support decision making with powerful client insights.

The candidate must be results-oriented, client focused, and have excellent written and verbal/visual communication skills.

Qualifications

Bachelor's Degree and 5 years of experience in Research, Statistical Methodology, Data Analysis, or Database Maintenance OR High School Diploma or GED and 9 years of experience in Research, Statistical Methodology, Data Analysis, or Database Maintenance

Additional Preferred Qualifications:

• BA/BS required
• At least 5-7 years of customer research experience, with a level of proficiency with all aspects of research both qualitative and quantitative
• Sound understand of research principles and design methodologies
• Resourceful, pragmatic and flexible while keeping research standards
• Data savvy with a strong attention to detail and accuracy; SPSS and Q proficient
• Strong organization and problem-solving skills to prioritize multiple project and tasks
• Experience in B2B, financial services, or in the innovation sector a strong plus
• User experience research is also a plus

This job posting is expected to remain active for 45 days from the initial posting date listed above. If it is necessary to extend this deadline, the posting will remain active as appropriate. Job postings may come down early due to business need or a high volume of applicants.

This job posting has been extended until December 1, 2024.

The base pay for this position in CA is generally between $130,500 and $200,000. Actual starting base pay will be determined based on skills, experience, location, and other non-discriminatory factors permitted by law. For some roles, total compensation may also include variable incentives, bonuses, benefits, and/or other awards as outlined in the offer of employment.

First Citizens benefits programs are designed to meet our associates where they are in life. Full-time associates (20+ hours) are offered a comprehensive benefits program, with customized offerings, including those designed to support families, however defined. More information regarding our benefits offerings can be found here: https://jobs.firstcitizens.com/benefits