Marketing Analytics Manager
Job Description
At OneAmerica, we deliver on promises when customers need us most. We believe the best way to serve our customers is to know that every individual, employee, family and business we work with has unique personal and financial goals. We keep our promises, so we can help them achieve their goals and realize their definition of financial success.
Job Summary
The Marketing Analytics Manager will enable Enterprise Marketing & Communications (EMC) to be more impact and data driven in its decision making through direct analysis of activity metrics. This role will work directly on project and capability teams to monitor the effectiveness of activity that will enable better iteration of marketing tactics and inform future strategies. The role will own partnerships with IT and Data to support their governance processes, priority of EMC support, and increase our efficiency in surfacing needed data.
Primary duties may include, but are not limited to:
Job Requirements
Required Education and/or Certifications
Recommended Education and/or Certifications
Required Work Experience
Salary Band: 06B
This selected candidate will be expected to work hybrid in Indianapolis, IN.The candidate will also be expected to physically return to the office in CA, WI, IN or ME as business needs dictate or for team building and collaboration.
If you are offered and accept this position, please be advised that OneAmerica does not have any offices located in the State of New York and OneAmerica associates are not permitted to work remotely in the State of New York.
Disclaimer: OneAmerica is an equal opportunity employer and strictly prohibits unlawful discrimination based upon an individual's race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
For all positions:
Because this position is regulated by the Violent Crime Control and Law Enforcement Act, if an offer is made, applicants must undergo mandated background checks as a condition of employment. Such background checks include criminal history. A conviction is not necessarily an absolute bar to employment. Consistent with applicable regulatory guidelines and law, factors such as the age of the offense, evidence of rehabilitation, seriousness of violation, and job relatedness are considered.
To learn more about our products, services, and the companies of OneAmerica, visit oneamerica.com/companies.
Job Summary
The Marketing Analytics Manager will enable Enterprise Marketing & Communications (EMC) to be more impact and data driven in its decision making through direct analysis of activity metrics. This role will work directly on project and capability teams to monitor the effectiveness of activity that will enable better iteration of marketing tactics and inform future strategies. The role will own partnerships with IT and Data to support their governance processes, priority of EMC support, and increase our efficiency in surfacing needed data.
Primary duties may include, but are not limited to:
- Enable use of the measurement model within EMC to ensure that we are impacting key business results.
- Leverages knowledge and perspective to influence how enterprise marketing and communications make decisions on priorities based off business Impact.
- Create and deliver recurring and ad hoc reports and dashboards that are user-friendly, accessible and actionable.
- Responsible for the foundational elements of measurement such has common nomenclature and data availability as it relates to EMC.
- Ensure data accuracy behind all EMC reporting.
- Diagnose business processes and leverage analytics to proactively identify and communicate search engine, cross-channel social media, and content delivery optimization opportunities, including persona-driven recommendations.
- Facilitate access and training for internal stakeholders on analytics tools, interfaces, and best practices, as needed
Job Requirements
Required Education and/or Certifications
- Bachelors in business, Finance, Economics, Analytics, Business Management, Marketing, or related discipline.
Recommended Education and/or Certifications
- Certification in Analytics tools.
Required Work Experience
- 5+ years in a combination of Marketing and Analytics
- Or any combination of education and experience which would provide an equivalent background
Salary Band: 06B
This selected candidate will be expected to work hybrid in Indianapolis, IN.The candidate will also be expected to physically return to the office in CA, WI, IN or ME as business needs dictate or for team building and collaboration.
If you are offered and accept this position, please be advised that OneAmerica does not have any offices located in the State of New York and OneAmerica associates are not permitted to work remotely in the State of New York.
Disclaimer: OneAmerica is an equal opportunity employer and strictly prohibits unlawful discrimination based upon an individual's race, color, religion, gender, sexual orientation, gender identity/expression, national origin/ancestry, age, mental/physical disability, medical condition, marital status, veteran status, or any other characteristic protected by law.
For all positions:
Because this position is regulated by the Violent Crime Control and Law Enforcement Act, if an offer is made, applicants must undergo mandated background checks as a condition of employment. Such background checks include criminal history. A conviction is not necessarily an absolute bar to employment. Consistent with applicable regulatory guidelines and law, factors such as the age of the offense, evidence of rehabilitation, seriousness of violation, and job relatedness are considered.
To learn more about our products, services, and the companies of OneAmerica, visit oneamerica.com/companies.
Date Posted
11/05/2022
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