Marketing Analytics Manager

Who We Are:

As Nelson Mandela said, “Sport has the power to change the world. It has the power to inspire. It has the power to unite people in a way that little else does.” 

At LeagueApps, we agree. Mission-driven at our core, every member of our team is committed to a world where all kids and communities can benefit from youth sports. We help leading youth sports organizations operate, engage, and win with the industry's most comprehensive youth sports management platform. We power thousands of clubs, camps, tournaments, and leagues, and reach millions of participants each day.

Beyond our technology, we’re focused on developing the industry’s youth sports leaders through our NextUp: Youth Sports Management Community—providing them with opportunities for professional development and networking. Through events, content, and leadership development programming, we’re taking youth sports management to the next level. Through our FundPlay program, we provide support to sports-based youth development organizations that bring sports experiences to hundreds of thousands of underserved kids and communities. We are also founding members and leaders of the PLAY Sports Coalition, a group that advocates for youth sports at the national level.

LeagueApps is positioned for continued rapid growth, with financing from leading institutional and individual investors including Contour Venture Partners, Major League Baseball, Elysian Park Ventures, Julie Foudy, and Shane Battier, We were recognized by Deloitte's Fast 500 list in 2019 and 2020. We were ranked in the top 25 “Best Employers in Sports” by Front Office Sports, and named a "Best Place to Work" by Inc. and by BuiltIn NYC.

Role Mission:

In this role, you will analyze marketing data to help our growth teams understand the effectiveness of overall marketing and individual campaigns, and deliver insights and recommendations for improvement. 

What You’ll Do:

• Lead growth analytics strategy and implementation for the company
• Build and maintain reports and dashboards for revenue funnel key performance indicators, driving improvements to campaigns, funnel progression, and return on investment models
• Work with marketing and sales partners to enable high-quality, data-driven decision making 
• Manage and iterate on lead scoring, lead nurture best practices and continually improve campaign tracking
• Provide actionable recommendations on how to improve acquisition, conversion, and retention
• Support the design of marketing experiments and A/B testing to help optimize performance across the revenue funnel 

Who You Are:

• Degree in Marketing, Business, Economics, Statistics or related field
• 6+ years experience in data analysis, statistics or related field along with a solid background in business and marketing
• Experience in growth marketing analysis within a B2B software company
• Strong analytical skills with the ability to collect, organize, analyze, respond, and disseminate significant amounts of information with attention to detail and accuracy
• Experience with statistical analysis, regression modeling and forecasting, hypothesis testing, A/B testing, and time series analysis

Compensation & Benefits: 

• Equity Grants: Every employee is an owner in our Company
• Health Benefits: Medical, Dental, Vision coverage, HSA 
• Commuter Benefits
• Home-Office Stipend
• Sports Leagues subsidies for employees and their children
• Cell phone and gym subsidies (including Class Pass, Citi Bike, and New York Sports Club)
• Mental Health Resources; Talk Space and Calm  
• Social impact opportunities through our FundPlay initiative that includes events, volunteering and grant-making

LeagueApps is an equal-opportunity employer. We do not discriminate on the basis of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender identity or expression, veteran status, or any other legally protected status. We are committed to building a diverse, inclusive, and equitable organization, and to helping youth sports organizers across the country do the same.

The duties listed are not exclusive and other duties may be assigned as needed or desired by the employer to meet business needs. The employer reserves the right to change, add to or eliminate positions as it deems appropriate. Your employment will be at-will, meaning you or LeagueApps Inc. may terminate the employment relationship at any time, with or without cause or advance notice, for any reason.

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