Marketing Assistant

Job responsibilities for this position includes but not limited to: • Support the marketing team with planning, implementing, and monitoring marketing campaigns. • Assist with the production of marketing materials and collateral. • Help organize and coordinate marketing events such as conferences, webinars, and fairs. • Evaluate data and create reports on key metrics to monitor campaign efficiency and analyze trends. • Write and edit content for different platforms such as social media, website, and press releases. • Provide administrative and project support for a variety of marketing programs. • Manages editorial calendars and writes and edits content for digital projects for internal and external audiences. • Effectively manage allocated budget for digital marketing. • Perform market and client research. • Analyzes research and metrics to inform and plan digital media strategy and ensure campaigns are generating the appropriate traffic and running effectively. • Plans, creates, and recommends effective digital and social media strategies in support of the institution's marketing and business development initiatives. • Utilizes analytics tools to continuously improve user experience. Uses analytics to create effective content. • Assists with the analysis of market data, including campaign results, online traffic, and various other marketing programs to determine effectiveness, including ROI, to improve future marketing strategies and campaigns. • Establishes and monitors project timelines to meet deadlines for promotional efforts/campaigns and assist with the delivery of collateral materials to support promotions and marketing functions. • Monitor the quantity and quality of the company’s SEO efforts (on-site, off-site) and make recommendations to improve rank/performance to generate inbound qualified leads. • Monitor analytics (traffic, engagement, conversion) and make recommendations for improving performance. Perform routine updates to the company website such as meta descriptions, image tags, copy edits, blog posts, etc. Competencies • Superb organizational and time management skills to include meticulous attention to detail. • Ability to handle highly confidential information with professionalism and integrity. • Must be able to work under pressure and adhere to deadlines. • Outstanding attendance and punctuality. • Teamwork capacity to include ability to establish and maintain healthy working relationships with people in the department and the organization in general. • Excellent written and verbal communication skills; researching/problem-solving skills. • Excellent client service skills and the ability to promote and maintain a strong commitment to the mission and values of the organization. • Ability to use logic and reasoning to understand, analyze, and evaluate situations and exercise good judgment to make appropriate decision. • Advanced ad copy writing. • Ability to work independently, multitask and meet deadlines • Exemplary presentation skills • Excellent listening skills • Must be bilingual English/Spanish Preferred Education and Experience • Associate Degree in Marketing or related field • 2+ year of experience in Marketing, social media, journalism, and/or communications • 2+ year of marketing automation (both execution and management of automated marketing campaigns), and digital advertising execution and management (such as running Google AdWords and display advertising campaigns). • Demonstrate experience with social media platforms • Experience with digital advertising campaigns • Experience with Google Analytics (Certification preferred) • Familiarity with web design and publishing • 1+ year of SEO experience • Keyword research experience. • Intermediate graphic design • Proficient in Microsoft Office (Word, Excel, Outlook, PowerPoint, Teams) • Experience with Monday.com, HubSpot, Hootsuite software and other CRM system software. Work Remotely • No Job Type: Full-time Pay: $36,000.00 - $40,000.00 per year Benefits: • 401(k) • Dental insurance • Health insurance • Life insurance • Vision insurance Schedule: • Monday to Friday Experience: • Marketing: 2 years (Required) Language: • Spanish (Preferred) Work Location: In person Job Type: Full-time Pay: $36,000.00 - $40,000.00 per year Benefits: • 401(k) • Dental insurance • Health insurance • Life insurance • Retirement plan • Vision insurance Schedule: • 8 hour shift • Monday to Friday Education: • Bachelor's (Preferred) Experience: • Marketing: 1 year (Preferred) Ability to Relocate: • San Antonio, TX 78258: Relocate before starting work (Preferred) Work Location: In person