Marketing Associate
Job Description
KBAK/KBFX in Bakersfield is seeking a detail-oriented Marketing Associate who has strong organizational, written and oral communication skills. This sales support role is critical in a faster paced, problem-solving sales environment. This role includes implementing marketing campaigns that include TV, OTT, Display, Video, Social Media, Email, Contesting, Paid Search, Websites, Mobile and more.
Responsibilities include:
- Creation of fulfillment reports/recaps, database management, and sales report maintenance
- Input and maintain orders, including revisions due to campaign changes
- Efficiently work with the team of Marketing Consultants / Management team
- Effectively work with sales team in obtaining creative materials and generate support materials for digital sales presentations
- Various administrative duties and contract/campaign management
- Other responsibilities as assigned.
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- Bachelor's Degree
- Skilled with Microsoft Office365 including Excel, PowerPoint, Word and Teams
- Learn to perform work using Wide Orbit, AOS, Strata, Sell CRM, Operative One, Google Analytics and Outlook
- Great attention to detail and strong organization skills are essential
- Strong analytical ability and understanding of data-driven systems
- Ability to meet strict deadlines while maintaining accuracy
- Able to work directly with internal and external clients on resolving issues with professionalism and patience
- Must thrive in a fast-paced, dynamic, team environment
- At least one year experience in Digital Media, Agency, or Direct Client related advertising
- Attention to detail, independent and great collaborator
- Top-notch verbal and written communication skills
- Skilled in troubleshooting and problem solving
- analytical mind with passion in digital media
- Working knowledge of Google Ad Manager or similar ad server platform and technologies
- Understanding of digital advertising Insertion Order formats and asset deliverables
- Previous experience in data analysis - providing and explaining performance reporting for digital campaigns
- Extremely detail-oriented, with the ability to prioritize and manage time efficiently
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
About Us
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 185 television stations in 86 markets affiliated with all the major broadcast networks; and owns Tennis Channel and multicast networks Comet, CHARGE!, TBD., and The Nest. Sinclair's content is delivered via multiple platforms, including over-the-air, multi-channel video program distributors, and the nation's largest streaming aggregator of local news content, NewsON. The Company regularly uses its website as a key source of Company information which can be accessed at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.
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Date Posted
10/02/2024
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