Marketing Associate Director

About JLL -

We're JLL-a leading professional services and investment management firm specializing in real estate. We have operations in over 80 countries and a workforce of over 98,000 individuals around the world who help real estate owners, occupiers and investors achieve their business ambitions. As a global Fortune 500 company, we also have an inherent responsibility to drive sustainability and corporate social responsibility. That's why we're committed to our purpose to shape the future of real estate for a better world. We're using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities.

Our core values of teamwork, ethics and excellence are also fundamental to everything we do and we're honored to be recognized with awards for our success by organizations both globally and locally.

Creating a diverse and inclusive culture where we all feel welcomed, valued and empowered to achieve our full potential is important to who we are today and where we're headed in the future. And we know that unique backgrounds, experiences and perspectives help us think bigger, spark innovation and succeed together.

If this job description resonates with you, we encourage you to apply even if you don't meet all of the requirements below. We're interested in getting to know you and what you bring to the table!

The Associate Director, Marketing - Capital Markets role will have deep experience with product/solution marketing, with a specific focus on strategy, development and execution of comprehensive, multi-channel marketing campaigns for our suite of services and products aimed primarily at corporate enterprise accounts. This individual will partner directly with the various segment business leads (Capital Markets, Hotels and Valuations) - working as their key marketing strategist who orchestrates and mobilizes direct reports, centers of excellence and agency resources to launch campaigns and programs in the Americas, working in close partnership with Global Capital Markets colleagues. The individual in this role will develop and execute go-to-market (GTM) programs to help achieve measurable market penetration and revenue targets. The marketer must be professional, organized and motivated as well as have the drive to succeed in a dynamic, high impact sales environment. The role requires creativity as well as excellent project management and communication skills and a firm grasp on technology.

Essential Duties and Responsibilities:

• Be fluent in the customer lifecycle and have deep skills in understanding product/solution marketing vs broad services marketing
• Partner with JLL's product, sales and account director organizations to strategize, plan and execute high-performing programs that differentiate the business and support the growth of products and umbrella portfolios
• Have firm grasp of digital ecosystem and deep understanding/knowledge and appreciation for demand generation, developing strategies in partnership with internal teams who can help deliver/execute
• Very strong ability to simplify the complex and leverage storytelling and content marketing to help bolster market awareness and understanding; appreciate for working across the funnel - from nurture to provision/creations of sales enablement materials
• Be fluent in data synthesis and analysis, leveraging key intel from product marketing teams to help set and work toward common objectives for growth within current clients and key prospects.
• Work closely with field marketing teams to plan and execute regional client engagement events and activities, including company hosted prospecting events, client entertainment and research programs; partner with internal teams to conduct virtual events/webinar while adhering to established budgets and national procedures

• In conjunction with JLL's national communications teams and leadership, input into proactive public relations, media relations and social media programs
• Provide design direction and collaborate with internal design teams in the planning and execution of marketing materials in both print and digital format
• Act as lead to implement internal employee engagement activities in partnership with national colleagues and firm leadership, including tracking and reporting on engagement metrics
• Innovate and improve our marketing programs by researching and applying new ideas and industry best practices to our efforts

• Collaborate with other marketing teams as well as national partners to share best practices and advance shared means and methods
• Establish strong, trust-based working relationships with all JLL leaders across the organization

Qualifications:

• Bachelor's Degree in Marketing, Advertising, Communications, Business, or other relevant field

• Minimum 7 years of related work experience, with emphasis on marketing within the professional services realm; real estate industry experience a strong plus
• Experience in working directly with product management/product development teams
• Comfort with managing a small in-house team and relying heavily on shared and agency resources
• Excellent project management and organizational skills
• Excellent written and oral communication skills
• Excellent creative skills
• Understanding of and commitment to superior client service (internally and externally)
• Track record of sophisticated strategic marketing in the B2B services arena

• Impeccable attention to detail
• High level of resourcefulness
• Ability to thrive in a fast-paced work environment with demanding work loads

• Ability to identify, communicate and solve problems quickly
• Knowledge of MS Word, PowerPoint, Excel required
• Familiarity with Adobe Creative Suite, particularly InDesign and Photoshop a plus
• Strong digital skills with ability to master new technologies

• Positive, can do attitude

Benefits:

Our benefits are a good reason to come to JLL.

We are committed to hiring the best, most talented people in our industry, and then empowering them with the resources and support to enhance their health, financial and personal well-being. Our underlying benefits philosophy is this: be fair to our people, and provide opportunities for those who take advantage of our programs and resources to lower their health costs and increase their personal and financial security.

Benefits to eligible employees, include:

• 401(k) plan with matching company contributions
• Medical, Dental & Vision Care
• 6 weeks of paid parental leave at 100% of salary
• Paid Time Off and Company Holidays
• Flexible Work Arrangements may be available
• Executive Benefits

What you can expect from us

We succeed together and believe the best inspire the best, so we invest in supporting each other, learning together and celebrating our success.

Our Total Rewards program reflects our commitment to helping you achieve your career ambitions, recognizing your contributions, investing in your well-being and providing competitive benefits and pay.

We can't wait to see where your ambitions take you at JLL. Apply today!

JLL Privacy Notice

Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL's recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.

For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.

For additional details please see our career site pages for each country.

For employees in the United States, please see a fully copy of our Equal Employment Opportunity and Affirmative Action policy here.

This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you're fully vaccinated upon your start date. You're considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination.

Jones Lang LaSalle ("JLL") is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process - including the online application and/or overall selection process - you may contact us at Accommodation Requests. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.