Marketing Content Writer

Be a part of CT's finest and best places to work! We are a thriving IT company experiencing rapid expansion and are proud to be listed among the Inc 5000's fastest-growing companies. Additionally, we have been honored as one of MSP's Top 501 and recognized as one of Marcum's Top Tech 40. Join us today!

About Us: Exceptional Service. Endless Improvement. Passionate People. Honest and Forthright. These are the core values of Charles IT. We can achieve these values because of our team, which makes us one of the most successful IT companies of its kind in the region. And because of our team, we offer a level of dedication to our employees rarely found anywhere else. To prove it we encourage learning, professional development, and team member input, all in a comfortable family-friendly culture.

Due to growth, we are currently seeking to add a Marketing Content Writer to join our dynamic team! As a key contributor, your responsibilities will include crafting content for emails, blogs, and landing pages. You will collaborate with marketing specialists to create and optimize website copy, as well as generate all case studies, thought leadership articles, and copy for various marketing collateral.

Duties and Responsibilities:

Emails, blogs, and landing pages:

• Partnering with a Marketing Specialist to develop content outlines for various marketing campaigns.
• Conducting research to tailor copy to the target audience and collaborating with a Marketing Operations Specialist.
• Crafting email, blog, and landing page copy, and coordinating with the Marketing Specialist to optimize content for the target audience.
• Reviewing all written content, making necessary updates or removals as required.

Website Copy:

• Collaborating with the Marketing Specialist to create new or enhance existing website copy for relevance and search optimization.
• Conducting audits of website copy and making updates as necessary.

Case Studies, Thought Leadership, and Marketing Collateral:

• Acquisition and management of client testimonials
• Collaborating with Marketing Specialists on content plans for case studies and thought leadership articles.
• Coordinating and conducting interviews with clients, vendors, and subject matter experts through various mediums such as in-person meetings, phone calls, or video calls.
• Generating copy for marketing collateral based on requests from other departments or internal teams.
• Coordinating with the Social Media Coordinator to address design needs for copy associated with marketing collateral.
• Partnering with the Production Specialist to craft narratives, video scripts, and podcast intro/outros.

Requirements

• Bachelor's degree in Journalism, Creative Writing, English, Marketing, and Communications from an accredited University or College.
• 5+ years of writing/editing experience
• Experienced with technical writing.
• Excellent business, persuasive, and creative writing skills
• Proven track record of delivering high-quality adhering to deadlines and deliverables
• Strong research skills, including first-party phone interviews, to develop content.
• Strong editing and proofreading skills.
• Excellent grammar and spelling.
• Strong written and verbal skills in communicating ideas, concepts, and designs.
• Highly collaborative team player.
• Understanding of Search Engine Optimization (SEO).
• Experience with HubSpot is preferred.
• Background or experience in IT and cybersecurity is preferred.

Benefits

Charles IT offers a competitive benefits program including Health, Life, Disability, Paid Holidays, PTO, Dental, 401K. In addition, we offer free dry cleaning, a fully stocked break room, Friday lunches, team-building outings, professional development and so much more!

Charles IT does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in the provision of employment opportunities and benefits

The information contained in this job description is for compliance with the American with Disabilities Act (A.D.A.) and is not an exhaustive list of the duties performed for this position. Additional duties may be required.