Marketing Coordinator

*This position is on our hybrid schedule at our New Rochelle office.

Position Overview:

Gain valuable skills and experience while assisting marketing team in preparing a wide range of time-sensitive projects:

• Project Management - Support and initiate projects and follow them from conception (project outline, authorization forms) through development (copy, design, production, proofing), to ftp or publication date and ultimate analysis of sales performance.

• Print - Catalogs, brochures, flyers, ads, assorted collateral.
• Multimedia - Email and social campaigns, web and landing pages, online ads, marketing videos.
• Exhibits (virtual and on-site) - Signage, program ad, booth collateral/premiums.

Duties and Responsibilities:

• Material & Campaign Creation:

• Support creation of marketing materials for all channels, products, and events, including direct mail, email, websites, print and online ads, press releases, industry conferences, company sales meetings, and multi-format sales collateral
• Coordinate with design and production teams in developing marketing material
• Maintain annual marketing plan calendars and promotional library
• Assist with catalog direct mail postal set-up and list merge/purge set-up

• Backend Analyses:

• List code performance
• Catalog page/product performance
• Email deliverability (send/bounce), opens and clicks, A/B split tests

• Promotion code sales
• Assemble and summarize sales data in regular reports

• General:

• Manage inventory of marketing material
• Update product details in marketing database
• Communicate with and support marketing leads
• Basic copywriting and proofreading
• Occasional assistance at off-site exhibits and sales events
• Administrative support tasks as needed

Job Requirements/Skills and Experience:

• Excellent communication, organizational, and interpersonal skills
• Detail-oriented, accurate, and flexible
• Excellent writing skills
• Excellent analytical skills
• Able to juggle multiple tasks and priorities under deadline
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)
• College degree
• Marketing Automation and CRM experience-Act-On or NetSuite specifically-and facility with Adobe Suite and Canva a plus

*The base salary range represents the low and high end of the expected salary range for the position. The base salary offered may depend on a variety of factors such as geographic location, experience, education, and skill level.

About Us

Benchmark Education Company is a leading publisher of core, supplemental, and intervention literacy and language resources in English and Spanish, both print and digital, as well as world-class professional development. Since its founding in 1998, our company has proven to be one of the most nimble and innovative content creators on the cutting edge of pedagogy and technology. The digital content in our many learning programs delivers all the rigor of its print counterpart and is designed for virtual and blended learning contexts.

Benchmark Education Publishing (BEC) and its affiliates are proud to be an Equal Opportunity Employer.

For further information, visit us at: https://www.benchmarkeducation.com

BENCHMARK EDUCATION BENEFITS OVERVIEW

Benefits

- Health Insurance - Dental & Vision Insurance - Disability Insurance

- Life Insurance - Wellness Programs - 401K

- Paid Vacation - Paid Holidays - Paid Sick Days

- Employee Referral Bonus

Company Culture, Perks & Discounts

- Flex work schedule - Commuter Benefits - Paid Parking

- Company Outings - Free Snacks - Catered Lunches/Events

- Game Room - Pet Friendly - Holiday Events

- Happy Hours - Paid Technology - Sports Leagues

- Art Exhibitions - Off-site Work Program*

Professional Development

- Education Scholarship Fund - Cross Functional Training

- Job Training & Conferences - Paid Internships

COVID-19 Policy - USA

All employees are required to have or obtain a COVID-19 vaccination as a condition of employment at Benchmark Education unless an exemption has been approved. All employees shall be required to report their vaccine status. All new employees shall be required to provide proof of their vaccination status prior to the start of their employment.

NO AGENCIES PLEASE