Marketing Copywriter - Social Media
Job Description
Job Description
Who is Achieve? A leader in digital personal finance on a mission to help everyday people move forward on the path to a better financial future. An established, profitable business with employees who love working here enough to vote it "Best Places to Work." Who is making a meaningful difference in the lives of everyday people who want to improve their finances, and who need a little help. Whose members say things like "they saved my marriage," "they helped me develop a healthier relationship with money," and "I can sleep at night now that I have Achieve in my corner."
We are looking for a creative, strategic, and driven Social Media Copywriter with excellent organization, a clear communicator and a positive attitude. You will be responsible for writing strong brand social copy for our Consumer Social Media team that attracts and engages target audiences. You will deliver unique copy that delivers our brand message across Facebook, TikTok, Instagram, and YouTube, while utilizing best practices for how consumers consume content for each platform.
To be successful in this role, you must have a passion for social media and a relentless thirst for telling a compelling Consumer brand story that drives engagement with consumers. You understand the value of a brand and are passionate about executing brand-building programs in social media. You have experience developing copy that will communicate messaging using language specific to different generations (Millennial-Boomers). You also have strong SEO keyword optimization writing skills to drive more views on social posts and are actively engaged on social media to stay up to date on emerging trends. You are strategic, creative, data-driven, and you love to experiment and iterate to find what works. You have a track record of delivering outstanding results in a way that garners respect from your team members.
In addition, you will:
- Write copy that is on brand to serve and engage the Achieve consumer on all organic social media channels - Facebook, Instagram, TikTok, and YouTube
- Interpret creative direction from briefs into copy that converts
- Ensure quality, clarity, and consistency in content and copy across all channels and assets
- Stay up to date with copy trends and generate new ideas to draw the audience's attention
- Use insight and analytics to understand current performance and future opportunities
Qualifications
Experience (the tangibles and intangibles)
- At least 3-4 years experience supporting or building a Consumer brand in social media.
- Experience writing with SEO in mind, while engaging consumers and drive conversations.
- Background: English, Journalism, or Marketing degree preferred
- Strategic thinker - able to articulate strategic plans that drive engagement and conversations.
- Strong multi-tasking, organization, proofreading, and time management skills
- Creative and Innovative - able to think outside the box and see opportunities to differentiate messaging that will connect with different audiences on Social.
- Media/Social Media savvy - you are passionate about social media, you live and breathe it, you've got your finger on the pulse of the latest trends and what brands and creators are doing.
- Relevant creative development experience in consumer financial services preferred - in banking, lending, debt solutions, or fintech.
- Strong communication and collaboration skills. Able to build relationships and partner with cross-functional team members.
- You thrive on being an advocate for a great company. You are passionate about doing the right thing by our customers, our employees, and our community
- Forward-thinking and optimistic, with experience within established or evolving brand platforms and expressions.
- Energetic, assertive, results-oriented, self-starter with the desire and ability to go above and beyond. Seeks opportunities to contribute to the team's broader success.
Oh, and why us?
If you've gotten this far, you're interested in working with a creative team about to embark on an insanely great and exciting brand evolution. And we're just getting started. Literally. We're building a creative culture that embraces creative acumen, conceptual & thought leadership, partnership and an opportunity to embrace challenges/be challenged- beginning with a clean slate.
- We are a diverse group of individuals with a common goal of helping our customers achieve financial health.
- We value each other's opinions and prioritize what's best for our customers.
- We value the "human" component at all levels and it's reflected in the services we provide and our internal supportive culture.
- We focus and invest in the growth of every individual.
- We live our values to care for everyone around us, act with integrity every time, collaborate with everybody we work with, and get better at what we do every day.
- We've been recognized as one of the Top 100 Fastest-Growing Companies in the Bay Area for 2020.
Additional Information
Achieve well-being with:
- Hybrid work opportunities
- 401 (k) with employer match
- Medical, dental, and vision with HSA and FSA
- Sick time off
- Access to wellness support through Employee Assistance Program, Talkspace, and fitness discounts
- Pet care discounts for your furry family members
- Financial support in times of hardship with our Achieve Care Fund
- A safe place to connect with other employees through our six employee resource groups
Salary Range: $70,000.00 to $85,000.00 per year plus bonus and benefits. This information represents the expected salary range for this role. Should we decide to make an offer for employment, we'll consider your location, experience, and other job-related factors.
Join Achieve, change the future.
At Achieve, we're changing millions of lives.From the single parent trying to catch up on bills to the entrepreneur needing a loan for the next phase of growth, you'll get to be a part of their journey to a better financial future. We're proud to have over 3,000 employees in mostly hybrid and 100% remote roles across the United States with hubs in Arizona, California, and Texas. We are strategically growing our teams with more remote, work-from-home opportunities every day to better serve our members. A career at Achieve is more than a job-it's a place where you can make a true impact, have a sense of belonging, establish a fulfilling career, and put your well-being first.
Attention Agencies & Search Firms: We do not accept unsolicited candidate resumes or profiles. Please do not reach out to anyone within Achieve to market your services or candidates. All inquiries should be directed to Talent Acquisition only. We reserve the right to hire any candidates sent unsolicited and will not pay any fees without a contract signed by Achieve's Talent Acquisition leader.
#LI-KM1
Company Description
Achieve is a leading digital personal finance company. We help everyday people move from struggling to thriving by providing innovative, personalized financial solutions. By leveraging proprietary data and analytics, our solutions are tailored for each step of our member's financial journey to include personal loans, home equity loans, debt consolidation, financial tools and education. Every day, we get to help our members move their finances forward with care, compassion, and empathetic touch. We put people first and treat them like humans, not account numbers.
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Date Posted
07/08/2024
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3
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