Marketing Data Analyst, Digital Marketing and Operations

Integrated DNA Technologies (IDT) is the leading manufacturer of custom oligonucleotides and proprietary technologies for genomics applications. Our work is complex and cutting-edge, and our team members are curious, creative thinkers who understand that good data drives smart decisions. At IDT, we realize that although science may be uniform, people are unique. We promote a culture where engaged people are motivated and have opportunities to achieve their full potential, as part of one global team.

IDT is one of 10 Life Sciences companies of Danaher. Together, we accelerate the discovery, development and delivery of solutions that safeguard and improve human health.

This position is part of the Marketing organization located in the United States and will be an on - site position 5 days a week. At IDT, we are one global team. We celebrate our differences, engage in healthy debate, and are inclusive. Together, we accomplish great things

In this role, you will have the opportunity to:

• Analyze marketing performance data to identify trends, measure effectiveness, and support strategy development. Track and report on key metrics across channels (email, social media, PPC, website) to provide insights into customer acquisition, engagement, and retention.
• Conduct deep-dive analyses on campaign performance, identifying strengths, weaknesses, and opportunities for optimization.
• Design, build, and maintain dynamic dashboards using Looker, Power BI, and other data visualization tools.
• Create custom reports and dashboards in Salesforce to track lead funnel metrics, ROI, and other KPIs essential to the marketing team.
• Develop and document data analytics best practices, processes, and methodologies to improve efficiency and reliability of insights.

The essential requirements of the job include:

• Bachelor’s degree in Marketing, Business Analytics, Data Science, or a related field.
• 5 years of experience in a marketing analytics or similar data-focused role.
• Proficiency in Looker, Salesforce (SFDC), and Power BI.
• Strong understanding of marketing metrics, digital channels, and data-driven strategy. – Experience with Google Analytics/GA4, and GSC
   

It would be a plus if you also possess previous experience in:

• Experience with SQL or similar query languages.
• Knowledge of CRM and marketing automation platforms like Marketo.
• Excellent analytical skills with the ability to derive insights from large datasets.
• Strong communication skills, with the ability to present complex data in a clear and concise manner.

The salary range for this role is $95,000 - $115,000 USD Annual. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. This range may be modified in the future.

This job is also eligible for bonus/incentive pay.

We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. 

For more information, visit www.danaher.com.

Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

The EEO posters are available here.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] to request accommodation.