Marketing Director

At Radiant, we’re proud of the expertise and professional services we provide to our clients. We’re looking for a highly skilled marketing director to help us better communicate with our clients and prospects. Our ideal candidate will have experience in marketing consulting or professional services in the high technology sector using a customer-research driven approach. This person must be able to lead a team of writers, designers, and account managers and interact with clients on a regular basis.

Marketing Director Responsibilities:

• Conduct detailed market research related to customers, competitors, and channel partners.
• Develop and execute marketing strategies and plans for a consulting, professional services and software solutions company.
• Define the public-facing voice and style of the organization across website, social channels, and digital collateral
• Plan, direct, coordinate and execute marketing campaigns, such as brand building, conversational marketing, email, social, and others
• Manage all marketing projects from start to finish
• Organize events, including company-hosted events, client events, conferences
• Oversee social media marketing strategy and content marketing
• Conduct market research to understand demand and competitive environment
• Work closely with sales to support and enhance all relationship-based business development efforts
• Manage departmental budget and expenditures
• Oversee the department, including team management and mentorship
• Report to senior leadership on a regular basis, with a strong focus on quantifiable results and return-on-investment

Marketing Director Requirements

• Bachelor’s degree in business, marketing, communications, or related field
• 5+ years Experience in marketing professional services ideally in the technology sector
• Experience managing a marketing team
• Proven marketing campaign experience
• Attention to detail, effective time management skills and the ability to multitask
• Proven ability to manage budgets
• Professional and proactive work ethic
• High competence in project and stakeholder management
• Excellent interpersonal, written, and oral communication skills
• Experience with digital marketing forms such as social media marketing and content marketing.
• Competency in relevant marketing and sales automation tools