Marketing Internship

About Maesa

Maesa is the world's largest independent beauty company, housing numerous, fast growing "it" brands within all categories of beauty. We are a high growth global company in the middle of the transition from founder lead to private equity owned. With an incubation flywheel ideating on new global brand launches, Maesa pushes creative and technical boundaries to deliver exceptional performance and establish global staying power. Maesa has a keen focus on marketing and white space analysis, which guides its thinking on marketing existing brands as well as development of new brands through its extremely unique structure. We are vertically integrated globally with inhouse marketing, branding, product development/formulation, packaging design/engineering and regulatory. With a focus on modernity and sustainability, we design innovative solutions and make proactive choices to achieve environmental neutrality and consumer wellness. Maesa has mastered "commercializing creativity," making itself a leader in the fundamental revolutionary change in the beauty industry. Headquartered in New York and Paris, with additional offices in Los Angeles, Vienna, Dubai, Hong Kong, and Dongguan, Maesa employs about 400 team members worldwide.

The Role

Maesa is currently seeking a full time Marketing & Product Development Intern, who will support a multi-category beauty portfolio sold in different channels. Brands range from specialty fashion retail and outsourced private label to proprietary/incubated Maesa brands.

Pay Range: $16/hour - $18/hour.  Exact compensation may vary based on skills, experience, and location.

Key Responsibilities

• Aid in the development of new product/brand launch strategy (launch plan, positioning, pricing, internal design process, merchandising). 
• Assist with day-to-day Product Development operational and Marketing aspects of new and existing products - everything from conceptualizing and idea to launching a product. 
• Become an essential part of the team and development process.

Main tasks may include:

• Conduct competitive/market research and track industry trends to identify new product opportunities suitable for each unique brand
• Help manage promotional calendar for color/nail/skin/hair/fragrance categories
• Participate in brainstorming for brand names, product names, formula ideation
• Work closely with in-house design studio and Operations team on artwork process including routing and proofreading
• Prepare category sales reviews, and perform ad hoc analysis upon request 
• Create concepts and mood boards for new brands and product launches
• Create briefs for new brands/products to be presented
• Participate in client meetings and manage key takeaways

Qualifications and Requirements

• Full-time internship - 3 months minimum with potential of extending.
• Hours: 9am-6pm EST (Must be able to work 40 hours per week)
• Passion for beauty, fragrance, social, trends, and product innovation 
• Strong communication, project management and analytical skills 
• Ability to work in fast paced organization with an energetic entrepreneurial spirit
• Positive attitude and ability to get things done
• Previous internship experience in beauty is a bonus!

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