Marketing Manager

Stryker · Other US Location

Company

Stryker

Location

Other US Location

Type

Full Time

Job Description

Work Flexibility: Hybrid

Join Stryker Communications as a Marketing Manager and help architect the operating room of the future! Stryker Communications is committed to making health care better by partnering with healthcare providers to integrate and optimize communication, workflow, and growth in operating rooms (OR). Stryker's iSuite delivers on this commitment by creating opportunities for improved OR efficiencies and, ultimately, by enabling the best experience for health care providers and their patients.

Who we want:

  • Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
  • Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
  • Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
  • Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.

What you will do:

  • Serves as a peer leader to other Product Managers to develop overall strategies to drive growth/market share of entire product portfolio
  • Provides input and recommendations on overall Downstream marketing strategy, human resources, and tactical execution
  • May serve as decision maker on matters related to downstream initiatives, direction and/or strategy on behalf of or as delegated by the Downstream Group Marketing Manager or Director
  • Defines and executes downstream product marketing strategy for assigned Stryker Surgical products to achieve divisional revenue goals within allocated budget
  • Provides on-boarding and mentorship for new-to-role Product Managers, shares best practices and helps to ensure effective integration into organization culture in collaboration with Group Marketing Manager or Director
  • Will participate in the marketing training of others
  • May coach and develop marketing personnel
  • May direct the activities of 1 or more subordinate marketing employee, aligning work to critical business results and initiatives.
  • May evaluate the performance of 1 or more subordinate based on pre-established performance parameters.
  • Leads cross-functional launch teams to successfully introduce new products into the market, developing innovative marketing plans including positioning and messaging, segmentation, pricing, account targeting, promotion, and field and customer education
  • Develops product strategies and value propositions that create consumer engagement and loyalty
  • Provides advice and counsel to senior business leaders about strategic opportunities to grow brands and financial results
  • Monitors sales & marketing trends and makes recommendations for enhancing penetration & share growth
  • Collaborates with customers, marketing intelligence and third-party sources to monitor, understand and respond to competitive product performance, branding, messaging, and tactics
  • Cultivates key customer relationships, working productively with physicians and the field sales organization to gain market insight, improve clinical practice, implement programs, and drive product preference and market growth
  • Works strategically with sales force to create demand, enable sales, increase awareness and drive market share for assigned product responsibilities
  • Effectively manages key vendor and agency relationships and work activity
  • Partners with finance and upstream marketing partners to monitor & manage pricing to achieve divisional revenue goals within allocated budget
  • Partners with the convention team to set convention strategy and effectively leverage conferences within an integrated marketing plan
  • Partners with Medical Education to deliver value-based continuing education to HCPs
  • Participates in key customer visits to represent product portfolio
  • Partners with Strategic Accounts and Health Care Solutions teams to determine optimal GPO/IDNs relationship and strategy
  • Adhere, without exception, to Corporate compliance and ethics policies

What you need:

  • 8+ years of work experience
  • 2 years of people manager experience, or equivalent
  • B.B.A. or B.S. degree (emphasis in marketing or related discipline preferred)

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer - M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

Date Posted

12/03/2023

Views

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