Marketing Manager

Job Overview

As Relyance AI’s Marketing Manager, you will be responsible for developing and executing marketing strategies through content strategy and product marketing to drive brand awareness, lead generation, and customer acquisition. You will have a strong background in B2B marketing, possess excellent communication and leadership skills, and be passionate about technology and data privacy.

As a Marketing Manager, your role will include:

• Developing and executing marketing strategies and campaigns to support lead generation, brand positioning, and customer acquisition goals.

• Collaborating with cross-functional teams to create compelling marketing collateral, including whitepapers, case studies, blog posts, and website content.

• Managing digital marketing channels, including email marketing, social media advertising, content marketing, and search engine optimization (SEO).

• Conducting market research and analysis to identify customer needs, industry trends, and competitive positioning.

• Planning and executing campaigns and webinars to engage prospects and customers.

• Analyzing marketing campaign performance metrics, tracking ROI, and providing actionable insights for continuous improvement.

• Collaborating with sales and customer success teams to align marketing strategies with sales objectives and customer needs.

• Managing relationships with external agencies and vendors to support marketing initiatives.

• Staying up-to-date with industry trends, best practices, and emerging technologies in marketing and data privacy.

This role could be a fit for you if you bring:

• 5+ years of experience in B2B marketing.

• Proven track record in developing and executing successful marketing campaigns and initiatives.

• Strong understanding of digital marketing channels, marketing automation, and CRM systems.

Bonus points for:

• Early-stage tech company experience.

• Experience targeting legal, privacy, or compliance buyers.

• Knowledge of the data privacy landscape and emerging trends

Who are we?

Using machine learning, Relyance AI builds a dynamic, real-time data inventory and map so you can monitor how personal data moves through your code, applications, infrastructure, and to third-party vendors. We exist because we believe innovation is fundamental to human progress. We build for people—our customers, our team, and the global community. Our core values brought us into existence, and they’re the motor that keeps us running.

GLOBAL IMPACT | Think big. Beyond borders. 

TRUST | Lost easily. Built carefully. 

CRITICAL THINKING | Critical eye. Critical mind. 

CUSTOMER | Redefine satisfaction. Build loyalty. 

PERSISTENCE | Celebrate failure. Keep going. 

TEAM | Fast alone. Far together. 

DIVERSITY | We win through representation and inclusion. 

Relyance AI is proud to be an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are committed to fair and equitable compensation practices. We use data-driven pay practices with the goal of ensuring offerings are competitive to the market and our team members are being compensated correctly based on their roles, experience, and location. As such, the base salary pay range for this role is $110,000 to $130,000.