Marketing Manager
Job Description
Job Title:Marketing Manager
Reports to:Senior Marketing Manager
FLSA Status: Exempt
Department:Marketing
Location:Remote
About our company
Blue Stream Fiber provides all customers, including residents, HOAs, COAs, developers, and businesses with the most advanced broadband, television, and voice products all over 100% gigabit-capable networks. With a 45-year history of providing customers with local and high-touch customer service and world-class future-proof technology, Blue Stream Fiber has become a trusted telecommunications partner throughout Florida.
Our Mission Statement:
We earn the trust of communities to provide their essential connection to the world, Internet Service. Using our service will improve our customers' daily experience, because for once, they will have Internet, TV and Phone that just works right every day and is backed by a team that cares.
Our Vision Statement:
To push the bar higher each day, to never stop listening to our customers and to provide a service that is clearly better than anyone else.
Why work for us:
- Industry leader for over 45 years.
- Great culture and support team.
- Dynamic and collaborative team environment.
- Eligibility to enroll in medical benefits after one month, as well as 401K plan.
- PTO & Paid Holidays.
- Strong company commitment to community outreach initiatives.
- Recipient of multiple industry awards, including Best Places to Work, Innovation, Leadership and Readers' choice.
About the role:
The Marketing Manager role will be responsible for developing and executing marketing plans to drive awareness and bulk/new construction contract sales of TV, Internet, and Phone services throughout Florida. Your goal is to help grow our brand's awareness and consideration while maintaining our brand's reputation, consumer loyalty, and satisfaction.
The top candidate will be able to excel in a fast-paced environment, have strong marketing skills, think outside of the box, and be hungry, humble, and smart.
Responsibilities for this role:
- Assist in building a marketing strategy that drives brand awareness across HOAs, Condo Associations, Property Management companies, and Builders/Developers.
- Develop and implement campaigns (e.g., sponsorships, direct mail, email, etc.) that drive pipeline acceleration and generate quality leads for bulk and new construction sales leaders.
- Dynamic and collaborative team environment.
- Manage planning, and execution of expos and events, attending on an as-needed basis.
- Support the sales team with proposal creative, sales collateral, and community engagement tactics as needed.
- Work with the Marketing team to ensure that all collateral and programs are executed on time, on brand, and on budget.
- Work closely with Sales teams and other cross-functional teams to support and exceed business goals.
- Drive improvements to processes and tactics to continually engage Blue Stream Fiber's target audiences.
- Track, manage, and report on project timelines and goals.
- Manage relationships with all outside partner agencies.
- Stay up to date with the latest technology and best practices.
- Other duties as assigned.
Requirements for this role:
- 6 years of experience in related field/industry bachelor's degree.
- Able to communicate in the English language. Bilingual in any language is a plus.
- Able to organize and prioritize effectively.
- Proficient in Microsoft Office, Excel, and PowerPoint
- Salesforce and Account Engagement/Pardot experience a plus.
- Ability to manage multiple priorities in a fast-paced environment, work collaboratively with cross-functional teams, and ensure high-quality deliverables with attention to detail.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Ability to work independently under remote leadership.
- Proficient with Microsoft Office Suite or related software.
Additional Job Considerations
- Frequently required to sit, stand, bend at the knees and waist, and walk
- Required to use hands to type, handle objects and paperwork
- Required to reach and hold on to items at chest level or reach above the shoulder
- Required to use close vision and focus
Blue Stream Fiber is an affirmative action and equal opportunity employer, our team has a wide range of backgrounds and experiences, and we value:
- Accountability
- Innovation
- Teamwork
- Inclusion
- Dependability
- Integrity
We welcome new perspectives and affirm that all employment decisions are made without regard to race, color, ancestry, religion, national origin, age, familial or marital state, sex, sexual orientation, disability, veteran status, or any other classification protected by federal, state, or local law.
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Date Posted
03/17/2024
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