Marketing Manager

About the Team:

Capco’s Global Marketing Team delivers Capco’s strategic vision to drive new solutions, lead generation and talent acquisition in line with Capco’s Global business goals and objectives. Our global team of 30+ marketers includes marketing strategists, designers, content produces, animators, and press and internal comms experts.

Our team partners with different functions across the business to generate creative and targeted local and global marketing campaigns, with an aim to increase brand awareness, influencing the bottom line through lead generation and maturation.

About the Job:

The Marketing Manager will join our team as the US Marketing Lead for our Americas business. You will be the strategic marketing leader for our US, Canada, Brazil, and Energy businesses, and manage a team of two junior team members.  In concert with your team, you will focus on managing marketing initiatives and campaigns to drive new business, enhance client engagement, shape thought leadership, support employer branding, and enhance the firm's overall brand in the market.  This role will report to the Global Chief Marketing Officer.

The ideal candidate must be passionate, dedicated, engaging, energetic, have high integrity, excellent interpersonal skills and be digital savvy.  You will dive in and be hands on, willing to manage a variety of marketing initiatives, including RFP delivery, event management, primary research campaign initiatives, reviewing and editing thought leadership, editing website copy, and product and service offering launches, all while managing a team of two junior marketers. 

What You’ll Get to Do:

• Partner with the regional Managing Partners to develop a deep understanding of each of their businesses and then partnering with them to deliver and execute effective, strategic marketing programs to help them meet their business objectives
• Manage regional marketing initiatives, including branding, advertising, thought leadership, white papers, trade shows, events, collateral material development, etc.
• Own the development and execution of marketing plans from ideation and origination with leadership, through to stakeholder alignment and completion with a strong focus on understanding and monitoring business impact
• Have a clear understanding of the full marketing funnel and focused on deriving insights from data to grow and engage our target audiences
• Drive the development and delivery of integrated marketing campaigns, brand strategies, messaging, and positioning/strategies
• Work closely with the Global CMO and regional marketing counterparts on global initiatives. Be willing to share ideas, best practices and learning in a reciprocal fashion to ensure optimal outcomes for the firm
• Help create and execute email marketing and paid advertising programs, in concert with our digital marketing team
• Partner with the global Marketing team to on account-based marketing initiatives

What You’ll Bring with You:

• 8+ years strategic marketing experience in the management consulting, financial services, insurance, fintech and/or B2B technology industry
• Possess superb written and verbal communication skills
• Experience in creating and delivering strategic marketing plans
• Have excellent interpersonal and people management skills, with the ability to communicate well at all levels of the company
• Competency in budget planning and maintenance
• Excellent stakeholder and relationship management skills across all levels
• Ability to analyse and present results to leadership and drive engagement amongst leaders
• Possess a high level of integrity and dependability, and a results-orientation
• Be a strategic thinker with ability to drive execution, achieve results and influence effectively
• Bachelor’s degree required, Master’s degree preferred

Why Capco?

A career at Capco is a chance to help reshape the competitive landscape in financial services.  We launch new banks, transform existing ones, and help our clients navigate complex change.  As consultants, we work on the front-end business design all the way through to technology implementation.

We are the largest Financial Services focused consultancy in the world, serving everyone from global banks to emerging FinTechs, from strategy through digital transformation, design, business consulting, data and analytics, cyber, cloud, technology architecture, and engineering.

Capco is a young and growing firm. We maintain an entrepreneurial spirit and growth mindset, and have minimal bureaucracy. We have no internal silos that get in the way of your career opportunities or  ability to focus on our clients and make a difference to the business.  We offer the opportunity for everyone to learn rapidly, take on tough challenges, and get promoted quickly. We take pride in our creative, collaborative, diverse, and inclusive culture, where everyone can #BYAW.

We offer highly competitive benefits, including medical, dental and vision insurance, a 401(k) plan, tuition reimbursement, and a work culture focused on innovation and creation of lasting value for our clients and employees. 

Ready to take the Next Step? 

If this sounds like you, we would love to hear from you.  This is an opportunity to make a difference and contribute to a highly successful company with a significant growth trajectory.