Marketing Manager, Basic Books
Company
Hachette Book Group
Location
New York, NY
Type
Full Time
Job Description
The Basic Books Group, a publishing division of Hachette, is seeking a Marketing Manager to join their team. Reporting to the Executive Director of Marketing, this individual will be responsible for creating and implementing marketing campaigns for a variety of non-fiction titles across our publishing imprints. The successful candidate will be able to adapt to an evolving environment, have strong communication skills, help drive continuous improvement, and thrive in a results-oriented workplace.
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•   Works closely with the Executive Director of Marketing, utilizing research and analytics to create, communicate, and implement marketing campaigns
•   Independently runs marketing campaigns for select titles across the list
•   Works with key stakeholders (author, agent, editorial, and publicity) during the planning phase to ensure cohesive, strategic, and creative marketing efforts
•   Helps coordinates imprint sales presentations for seasonal meetings
•   Communicates to both authors and internal clients thoughtful marketing, advertising, and sales updates and analyses leading up to, during, and after publication
•   Collaborates on imprint focused branding, including social media, direct-to-consumer email campaigns, as well as print and digital advertising  Â
•   Minimum of three years of progressive marketing experience in book publishing
•   Proficiency with social media platforms
•   Proficiency in Microsoft Office
•   Proficiency with Canva/InDesign experience is a plusÂ
•   Proficiency with WordPress is a plus
•   Strong communication skills (verbal and written)
•   Experience presenting in front of groups including internal meetings and with outside clientsÂ
•   Proven ability to deliver timely, accurate work and demonstrate good follow-up and follow-through.
•   Excellent organizational skills with the ability to multi-task, prioritize, and manage time effectively.
Date Posted
10/12/2024
Views
0
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