Job Description
Job Summary
This role is responsible for planning executing and optimizing localized marketing initiatives that support the Small Business (SB) and Enterprise (ENT) sales teams in achieving revenue goals and delivering exceptional customer experiences. The position oversees regional marketing campaigns promotional activities event execution budget management and sales enablement while leveraging market analysis and performance analytics to drive business results. The successful candidate will translate business objectives into actionable marketing strategies develop data-driven pricing and packaging recommendations and provide comprehensive reporting and insights to optimize campaign effectiveness and support broader organizational goals.
Job Description
Responsibilities:
- Manage and track marketing budgets to ensure expenditures remain within approved guidelines while identifying opportunities for cost savings and increased return on investment through new engagement models.
- Plan coordinate and execute local marketing promotions events and sales initiatives in partnership with regional sales teams.
- Translate business objectives into analytical frameworks that deliver customer product and market insights.
- Develop maintain and analyze demographic competitive and market data to support targeted marketing strategies.
- Collect communicate and evaluate marketing campaign information and customer feedback to ensure alignment and continuous improvement.
- Analyze subscriber revenue and campaign performance metrics to measure results against financial and business objectives.
- Prepare and present reports that evaluate the effectiveness and impact of marketing programs promotions and strategic initiatives.
- Coordinate communicate support and evaluate sales campaigns blitzes and promotional activities to maximize regional performance.
- Identify innovative applications of analytics and business intelligence to improve marketing effectiveness and decision-making.
- Exercise sound independent judgment and discretion in managing projects and business priorities.
- Maintain regular reliable attendance and work a flexible schedule including evenings and weekends as business needs require.
- Perform other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first give them seamless digital options at every touchpoint and make them promoters of our products and services.
- Know your stuff be enthusiastic learners users and advocates of our game-changing technology products and services especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other our customers investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties responsibilities and qualifications.
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race color religion age sex sexual orientation gender identity national origin disability veteran status genetic information or any other basis protected by applicable law.
Skills:
Campaign Performance Analysis; Marketing Campaign Reporting; Marketing Campaigns; Communication
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan while most non-sales positions are eligible for a Bonus. Additionally Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most and should help you care for those who matter most. That's why we provide an array of options expert guidance and always-on tools that are personalized to meet the needs of your reality - to help support you physically financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred Comcast also may consider applicants who hold some combination of coursework and experience or who have extensive related professional experience.
Relevant Work Experience
5-7 Years
Skills Required
- Bachelor's Degree
- 5-7 years relevant marketing experience
- Experience with campaign performance analysis and marketing campaign reporting
- Budget management and event coordination experience
- Experience using market analysis demographic and competitive data to drive marketing strategies
- Strong communication and sales enablement skills
What the Team is Saying

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Comcast Compensation & Benefits Highlights
- Healthcare Strength—Company-sponsored medical dental and vision coverage is paired with 24/7 virtual care and confidential counseling with additional wellness tools like the Calm app. This breadth points to a robust core health offering.
- Retirement Support—A 401(k) with a company match is highlighted as generous complemented by tuition reimbursement and access to financial coaching. Together these programs strengthen long-term financial security.
- Parental & Family Support—Paid parental leave for primary and non-primary caregivers plus fertility/family-forming coverage and adoption/surrogacy reimbursements indicate strong support for families. Additional caregiving resources and return-to-work programs further bolster this area.
Comcast Insights
What We Do
Welcome to Comcast. From the connectivity and platforms we provide to the content and experiences we create we bring people together globally. Our people think the world of our work and that’s why our work is the best in the world.
Why Work With Us
We believe you can achieve extraordinary things when you feel connected - to the work you do and who you do it with. From the platforms we provide to millions of people to the content and experiences we create - we bring our customers viewers and teammates closer together across the globe.
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Date Posted
07/03/2026
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