Marketing Manager - Payments Industry

About Us Join one of the fastest-growing FinTech startups in South East Asia!

HitPay is a one-stop payment platform for SMEs on a mission to empower businesses with easy access to digital payments. From no-code e-commerce plugins to affordable credit card readers we help thousands of merchants bring their business dreams to life.

HitPay is backed by Tiger Global Global Founders Capital Y Combinator HOF Capital and angel investors. We're expanding rapidly and are looking for a talented Marketing Manager to join us.

Role Overview We are seeking a dynamic and experienced Marketing Manager with deep expertise in payments to position HitPay as a thought leader in domestic payment acceptance and cross-border payments for businesses. This role will be instrumental in building compelling narratives creating content driving engagement at B2B events and exploring innovative B2B marketing channels. Key Responsibilities

• Thought Leadership and Content Creation:

  • Develop compelling case studies that highlight HitPay’s success stories and innovative solutions.

  • Create content for blogs white papers and reports that establish HitPay as a leader in payments.

  • Collaborate with internal teams to produce high-quality materials for B2B events including presentations flyers and handouts.

• Event Marketing:

  • Plan and execute participation in industry events such as Money2020 merchant fairs and payment industry forums.

  • Develop engaging event content including panels workshops and networking activities.

  • Act as HitPay’s representative at key industry events ensuring consistent messaging and thought leadership.

• B2B Channel Exploration:

  • Identify and test new marketing channels to reach mid-market platforms and micro- to mid-sized businesses.

  • Build partnerships with industry players to co-market solutions and drive brand visibility.

  • Leverage digital tools and platforms to amplify HitPay’s presence across targeted geographies.

• Performance Tracking:

  • Monitor and analyze the effectiveness of campaigns events and content initiatives.

  • Use data insights to refine strategies and maximize ROI.

Qualifications:

• 5+ years of marketing experience with a focus on payments or fintech.

• Proven track record of creating impactful B2B marketing strategies.

• Strong writing and storytelling skills especially in crafting case studies and thought leadership content.

• Experience in planning and executing successful B2B event marketing campaigns.

• Familiarity with marketing analytics tools and CRM platforms.

• Strong interpersonal and communication skills to work with cross-functional teams.

Why Join Us?

• Opportunity to shape the voice of a rapidly growing payments company.

• Be at the forefront of innovation in domestic and cross-border payments.

• Collaborate with a diverse and passionate team focused on transforming payment experiences.