Marketing Operations

Summary:

We are seeking a detail-oriented and motivated Marketing Operations Analyst[1] [2] to support our global marketing team. As a Marketing Operations Analyst, you will play a crucial role in optimizing our marketing processes, managing data quality, and supporting reporting and automation initiatives. This role requires a strong understanding of Salesforce basics, HubSpot, and a solid analytical mindset. You will collaborate closely with teams across time zones, primarily supporting stakeholders in the US & EMEA.

WHAT YOU WILL BE DOING

• Salesforce Management:
• Assist in basic Salesforce administrative tasks, such as data updates, field configuration, and maintaining data integrity.
• Support the Marketing team in creating and refining Salesforce reports and dashboards to track key metrics and campaign performance.
• HubSpot Management:
• Manage the HubSpot platform for marketing automation, including list & lead management.
• Ensure synchronization between Salesforce and HubSpot to maintain data accuracy and integrity.
• Reporting & Analysis:
• Develop and deliver regular reports to track key marketing success metrics.
• Analyze campaign performance and suggest improvements based on data-driven insights.
• Marketing Operations Support:
• Support marketing team’s process around areas like lead scoring, lead routing, and campaign tracking..
• Maintain documentation of processes and workflows and ensure adherence to best practices.
• Cross-Functional Collaboration:
• Collaborate with Sales and Marketing teams to support go-to-market initiatives.
• Participate in meetings during US business hours for cross-functional alignment and strategy discussions.

WHAT YOU BRING

• Technical Skills:
• Proficiency in Salesforce administrative tasks and reporting. Salesforce Admin Certification.
• Experience using HubSpot for campaign management and marketing automation.
• Experience working with Outreach or similar engagement tools.
• Strong knowledge of MS Excel or Google Sheets for data analysis.
• Familiarity with Marketing Tech stack.
• Experience: 8-10 years of relevant experience in Marketing Operations, Marketing Automation, or a similar role.
• Soft Skills:
• Adaptable: Able to pivot quickly in a fast-paced environment and handle multiple priorities.
• Problem Solver: Able to identify issues, find root causes, and implement solutions proactively.
• Detail-Oriented: Meticulous attention to detail in managing data and processes.
• Excellent Communication Skills: Proficient in English, both written and verbal.
• Team Player: Willing to collaborate across teams and contribute to shared success.
• Requirements:
• Based in India and willing to work flexible hours to overlap with US time zones.
• Strong internet connection and remote work setup.
• Ability to work independently and in a cross-functional team.
• Preferred Qualifications:
• Experience working in a global team environment.
• Additional Hubspot, Salesforce, or Outreach certifications.

Saviynt is an amazing place to work. We are a high-growth, Platform as a Service company focused on Identity Authority to power and protect the world at work. You will experience tremendous growth and learning opportunities through challenging yet rewarding work which directly impacts our customers, all within a welcoming and positive work environment. If you're resilient and enjoy working in a dynamic environment you belong with us!

Saviynt is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.