Marketing Operations Assistant
Job Description
At Bozzuto, every member of our organization shares an unyielding desire to promote goodness for those around them. We do this every day as we design, build, manage, and maintain one-of-a-kind residences, as well as through an array of support and consulting services. Building community within our organization enables us to build better communities for all.
Everyone at Bozzuto is focused on delivering expectational experiences to all of our stakeholders, including our own associates. Our work inspires us to be our best in each of our roles, living out a spirit of community within a welcoming and inclusive workplace. Guided by our core values of creativity, concern, passion and the pursuit of perfection, we're inspired and empowered to reach higher, achieving our fullest professional and personal potential, and be truly extraordinary.
Want more jobs like this?
Get jobs in Greenbelt, MD delivered to your inbox every week.

Primary Responsibilities:
You are starting at the ground level learning from seasoned marketing managers on not only how to activate on marketing tactics, but reviewing analytics and extracting insights, using data to inform marketing strategies/plans, effectively managing small projects, developing customer email campaigns, and more. As the Marketing Intern, you will work alongside Marketing Managers and Coordinators playing an essential role in helping to deliver impactful and effective programs that drive customer leads and resident loyalty, ultimately leading to greater revenue to the property and our management company.
As a Marketing Operations Assistant, your primary responsibilities include:
- Demonstrate solid knowledge of assigned properties. Perform site visits as needed and ensure quality of marketing.
- Assist and collaborate with Marketing team members, and Regional Property Managers/Associates, Property Managers.
- Communicate effectively, collaborate well with others, solve problems creatively and demonstrate high integrity.
- Build and maintain professional internal and external relationships that meet company core values.
Marketing Implementation
- Understand unique marketing needs of specific properties and support implementation of approved marketing plans
- Research various marketing needs and provide ideas/recommendations
- Create prospect email campaigns - write copy, select images, QA, analyze and identify best practices
- Help maintain and update web content for property websites, Bozzuto.com and all internet listings
- Perform audits of each property's web presence and make revisions as needed to copy, images etc
- Provide recommendations on special projects and assist with branding initiatives including but not limited to: property websites, collateral, signage, promo items, digital ads, etc.
Lead Management and Tracking
- Use tracking tools, such as phone numbers and tracking URLs to effectively monitor campaign success
- Ensure correct source attribution by ongoing testing of tracking numbers, urls, emails.
- Closely follow occupancy and lead generation performance for assigned properties
- Provide reporting and analysis of lead generation and website traffic data including insights & recommendations
Customer Experience
- Assist efforts to optimize Bozzuto's resident loyalty and rewards program
- Help enhance Resident Experience App by identifying opportunities and optimizing content
- Create and update marketing a playbook of ideas for onsite teams to use at their communities
What You Bring to Us:
- Bachelor's degree (BS or BA) in progress
- A curiosity to learn and a willingness to participate in a variety of projects.
- Self-starter with strong time management skills who excels at working in a fast-paced environment
- Comfortable being a "hunter" and compiling info from different sources
- Solid communicator (both written and verbal)
- Knowledge of property management industry (preferred)
- Proficiency with Microsoft Office Suite
- Proficiency with Photoshop and InDesign is a plus
Salary Range
$23-$23 USD
When you join Bozzuto, you're not just accepting a job; you are becoming part of a community that cares about your overall well-being and professional growth. We recognize that our team members are the core of our business, and we are committed to taking care of them so they can deliver exceptional experiences to our residents. In addition to an award-winning culture, our benefits take into consideration everything from career development, retirement, family matters and health and wellness.
Working on our team and in this position, you can expect:
- Competitive compensation.
- Health & wellness benefits. We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price.
- Paid leave. We provide 20 days of paid time off plus holidays.
- Retirement planning. We offer a 401k program with a company match.
- Tuition reimbursement. Plus, many other programs to support career development and growth.
- A place you belong. We proudly offer a diverse range of employee resource groups, providing opportunities for our employees to connect over shared experiences, backgrounds, and cultures.
Bozzuto is proudly an Equal Opportunity Employer.
Date Posted
12/21/2024
Views
0
Similar Jobs
Field Marketing Manager - Federal, Aerospace, & Defense (US Remote) - Ansys
Views in the last 30 days - 0
View DetailsPrincipal Full Stack Software Developer - Northrop Grumman
Views in the last 30 days - 0
View DetailsTeachers at Calverton KinderCare - KinderCare Learning Companies
Views in the last 30 days - 0
View DetailsLead Teacher at Robert Goddard Montessori - KinderCare Learning Companies
Views in the last 30 days - 0
View Details