Marketing Operations Manager

Welcome to Adtaxi. Come join our team!
At Adtaxi, we have more than just a job. We have a mission to be true partners for our clients and help them grow their business. We strive to bring the best and brightest together from around the country to create successful digital strategies and a collaborative environment that caters to professional growth.
Building a successful business starts with smart and talented people who can get the job done. We are proud to be recognized by AdExchanger,Digiday, and Google for our innovation and passionate employees; it's because of our amazing teams that we continue to push forward together, learn from each other, and develop new and innovative solutions so our customers can evolve with us in the digital space.
We're a fully remote team that still knows how to connect and have fun - with virtual happy hours, Family Feud tournaments, costume parties, and more - but we also value and promote a strong work/life balance. We know that when employees feel well rested and fulfilled outside of work they'll be better able to focus during their day job.
A bit about you

• You are incredibly organized, a linear thinker, a planner, and detail-oriented.
• You love digging into data.
• BA/BS or equivalent working experience.
• Demonstrated experience in marketing automation systems (Pardot, Hubspot, Marketo)
• Experience integrating those systems with other marketing technologies.
• Pardot experience preferred. Pardot certification a plus. Experience with Salesforce CRM.
• Strong analytical skills and experience with reporting and data analysis.
• Strong project management skills with ability to manage multiple projects at the same time in a fast-paced environment.
• Technically capable, excellent communicator, and a desire to improve processes.

What you'll be doing
The Marketing Operations Manager will play a critical role in creating scalable processes that ensure best practices in Adtaxi's customer acquisition efforts. This person will manage our marketing tech stack and also conduct complex data analyses that will be used to inform strategic decisions by stakeholders from across the company.

• Manage technical aspects of key marketing systems (i.e. Pardot, Outreach, and more) used to generate, distribute, and report on leads.
• Evaluate new technologies and add-on applications to improve and optimize marketing team performance.
• Establish and maintain scalable processes that ensure best practices in campaign and lead management.
• Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
• Analyze marketing and sales data to develop insights and make recommendations on areas for optimization.
• Monitor and maintain data quality within the marketing database.
• Work with cross-functional teams to develop and optimize lead generation campaigns.
• Proactively identify issues and coordinate resolutions
• Document existing processes and communicate improvements to enhance marketing productivity

Perks of the job
Remote work
Work life balance
Competitive salary + bonus
Generous vacation and sick time
Healthcare/Dental/Vision coverage
401K
Mobile Carrier Discounts
Tuition reimbursement
Career growth opportunities
Pet Insurance
Employee Assistance Program
The annual salary is $85,000. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. This role is eligible for a bonus based on performance. In addition to your salary, MediaNews Group offers a comprehensive benefits package, incentive and recognition programs, and a 401K plan (all benefits are based on eligibility).