Marketing Operations Specialist

Why Become the Next GUIDE? 

GUIDEcx is a client onboarding and project management platform focused on helping internal and external parties work better together, primarily during post-sale new client implementations.

• Invite everyone to the project—internal resources, customer teams, and third-party vendors 
• Guide each step and stay on track with automated tasks, reminders, and updates. 
• Engage teams by enabling them to interact with the project in the way they prefer. They can complete tasks, view status, send updates, make notes, and more—through the portal, email, or mobile app. 

GUIDEcx helps you deliver projects faster with fewer issues and accelerates time to value for your customers. 

Job Brief:

We are looking for a motivated and experienced Marketing Operations Manager to join our team! As a Marketing Operations Manager, you will be responsible for managing the day-to-day execution of our marketing campaigns and ensuring that all marketing activities are in line with our company’s mission and standards.

Responsibilities:

• Marketing technology
  • Maintain performance and optimize processes for the marketing tech stack including Pardot, Chili Piper, Outreach, Salesforce and other tools 
  • Create training documentation that guides the marketing team and other stakeholders
  • Train the marketing team on marketing software tools
  • Audit use of marketing software tools with an eye towards continually improving how they are configured
• Marketing data stewardship
  • Be proactive and review functionality, workflow, and updating landing pages and sales plays based on results 
  • Investigate data quality and continuously improve on data quality
  • Maintain Pardot database quality, ensure GDPR / CASL compliance.
• Marketing data examination
  • Assist in measuring and investigating the different tools.
  • Assist key business partners in measuring the effectiveness of marketing campaigns and marketing automation programs
  • Oversee strategic and operational initiatives across marketing and with other functions to drive performance improvements, continuously enhance the impact of marketing and help the company continue along its fast growth trajectory.
  • Collaborate across functions to structure problems, conduct analysis, and drive to solutions through a rigorous, data-driven process.
  • Create and manage project plans with clearly defined deliverables and resources, coordinate work streams and dependencies, track and communicate progress, and identify obstacles and ensure they are addressed.

Required Skills, Knowledge, and Abilities:

• Marketing Operations Manager requirements and qualifications
• Minimum of a Bachelor’s Degree in Marketing, Communications or a related field. 
• Minimum of 5 years of experience as a Marketing Operations Manager or similar role
• Experience with reporting and analytics
• Excellent verbal and written communication skills
• Strong interpersonal skills
• Strong organizational skills
• Highly developed attention to detail
• Strong multitasking skills
• Ability to work in a fast-paced environment
• Prior experience with marketing automation tools, such as Pardot, is preferred

What You’ll Love About Us:

• Potential: We care about your career path and try to provide opportunities necessary for continual improvement. Being a growing start up, you get to wear multiple hats and learn through a rapid growth process.
• Stability: Leadership takes extensive measures to ensure job security for all employees.
• Competitive Pay: We use real-time market data to make sure you are being rewarded for your extraordinary efforts. 
• Work Flexibility: We work hard, and we play hard. Nobody likes a 9-5 so we provide an unlimited PTO (Flex Time Off) policy for all full-time employees that can demonstrate trust within their respective responsibilities.
• Core Benefits: You shouldn’t have to worry about your health, that is why we provide Medical, Dental, and Vision insurance, as well as an Employee Assistance Program. Short- and Long-term disability is also available. 
• Retirement: Don’t want to work forever? Neither do we! We provide a generous Safe Harbor 401(k) Match and an HSA (Health Savings Account) Contribution. 
• Culture: We believe that for success, we need to work in a culture of trust and wisdom, while providing the human touch. We only hire genuine humans and do our part to provide a safe and energizing employment experience!
• Food: Who doesn’t love a fully stocked break room? We provide healthy snacks, drinks, team lunches, and cross departmental “munch and mingle” events! 
• Amenities: Do you love the fresh air of the mountains? So do we! That’s why we chose an office in the heart of Silicon Slopes, overlooking the beautiful Wasatch Mountain Range. Do you enjoy biking, but don’t have the time? Reserve an e-bike as part of your next meeting as you ride alongside your colleague on the adjacent Murdock Canal Trail, Lehi Rail Trail, or Jordan River Trail. Not an outdoors fan, but still want to work out? We have an onsite gym and indoor pickleball courts with a locker room and showers. Not one that enjoys sweating? Sweet, we have gaming consoles, cornhole, and break room ready for your use! 

Hiring Policy: 

GUIDEcx is an equal opportunity employer. All applicants will be considered for employment without attention to actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information or any other characteristic protected by applicable federal, state or local laws (referred to as “protected characteristics”). All Candidates must pass a background check upon employment. Candidates must be authorized to work in the U.S