Marketing Reporting Specialist

Company Description

Zayo provides mission-critical bandwidth to the world’s most impactful companies, fueling the innovations that are transforming our society. Zayo’s 141,000-mile network in North America and Europe includes extensive metro connectivity to thousands of buildings and data centers. Zayo’s communications infrastructure solutions include dark fiber, private data networks, wavelengths, Ethernet, and dedicated Internet access. Zayo serves wireless and wireline carriers, media, tech, content, finance, healthcare and other large enterprises.

Zayo is seeking a detail-oriented and analytical Marketing Reporting Specialist to join our Marketing Operations team. The successful candidate will be responsible for developing and maintaining marketing reports to support strategic decision-making and optimize marketing performance. The Marketing Reporting Specialist role requires a strong understanding of marketing metrics and reporting tools, and a can-do, proactive approach to the role. 

Responsibilities:

• Develop and maintain comprehensive marketing reports and dashboards using tools such as Salesforce, Pardot, Tableau, Looker Studio, etc.

• Monitor and report on key marketing metrics such as leads, opportunities, conversion rates, deal velocity and win rate.

• Analyze marketing data to identify trends, patterns, and opportunities for optimization.

• Ensure data accuracy and integrity by regularly auditing and validating data sources.

• Support the reporting needs of various disciplines/teams within the Marketing Team.

• Collaborate with cross-functional teams to ensure accurate data collection, reporting, and analysis.

• Utilize data visualization tools to present findings in a clear and compelling manner for senior management and stakeholders.

• Identify trends and patterns in marketing data to inform strategy and tactical decisions.

Qualifications:

• Bachelor's degree in Marketing, Business, Data Analytics, or a related field

• Minimum of three (3) years of experience in Marketing Operations, analytics, reporting, or a similar role.

• Proficiency in using marketing, visualization, and data analytics tools: Salesforce, Pardot, and Google Analytics required; Tableau, a plus.

• Excellent attention to detail and accuracy.

• Ability to work both independently and collaboratively.

• High proficiency in Google Sheets, Microsoft Excel and other data visualization tools.

• Located in the Denver metro area

Base Salary Range: $65,000 - $80,000 USD/annually, commensurate with experience.

Benefits, Rewards & Wellness

• Excellent Health, Dental & Vision Insurance

• Retirement 401(k) Savings Plan

• Fitness membership discounts

• Generous paid time off policy including paid parental leave

Zayo provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, provincial or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.